“Fastrack’s OOH campaign for its backpack range is focussed and minimal; it has outstanding images,” says Himanka Das of Carat Media

Priyanka Nair 06-December-2012

Cost effective, two-way dialogue, wider reach – the benefits of launching a campaign first on digital are many. Few smart companies have realised this

Twishy 07-November-2012

Fastrack’s latest outdoor innovation saw an actual watch being displayed on a hoarding to showcase the brand’s chronograph range

Priyanka Nair 04-October-2012

This is the first time the brand has appointed an outdoor agency at a national level; it is attributed to the brand’s growth strategy

Priyanka Nair 25-June-2012

While creativity and technology will continue to be the focus areas for Brand Fastrack, 2012 will also see more emphasis on the mobile space

Sai Prasanna 06-January-2012

Digital agency 22 feet has launched an interactive website for the latest campaign by Fastrack, called ‘Why the World Moved on’. The website is designed around the new TVC and allows navigation using a keyboard as well as a mouse to drag it along.

Shubhi Tandon 08-September-2011

A recent Fastrack TV ad that has been banned by most television channels for its ‘adult content’ has been attracting a lot of attention on the web after being uploaded on YouTube on July 8, 2011.

Shubhi Tandon 04-August-2011