farokh-balsara
M&E CFOs shift their primary focus from cost-cutting to  growth?blur=25

According to EY's report, It's Showtime! Digital drives the agenda, data delivers the insights, digital presents best opportunities for growth, and data analytics will provide insights to achieve strategies. The US continues to be the most attractive market for investment, but emerging markets like India and China present opportunities for growth

exchange4media Staff Aug 19, 2014 8:25 AM

Content remains king in movies & sports; mktg only assists, say experts?blur=25

Beyond marketing gimmicks, content is the only sustaining factor that drives the audiences in sports and movies, say industry experts

Abhinav Trivedi Oct 1, 2013 7:45 AM

Farokh Balsara to lead EMEIA region at Ernst & Young?blur=25

Ernst & Young has appointed Farokh Balsara as the Media & Entertainment industry leader for Europe, Middle East, India & Africa (EMEIA) region.

exchange4media Staff Dec 27, 2011 8:08 AM