ecommerce
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Kantar Worldpanel presented a report on consumer behaviour and growth opportunities for marketers in the FMCG Industry

exchange4media Staff Jul 27, 2018 8:55 AM

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With five collections to suit every mood and personality, the content giant is offering various lifestyle products ranging from laptop sleeves to tote bags and phone covers

exchange4media Staff Jul 26, 2018 2:11 PM

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Experts advice brands to spend on e-commerce platforms during discount sales.

Venkata Susmita Biswas Jul 19, 2018 9:00 AM

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India’s retail sector will nearly double in size between 2016 and 2019, report finds

exchange4media Staff Jun 21, 2018 8:52 AM

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The store will have an easy access to a selection of over 10,000 products from about 50 types of gifts

exchange4media Staff Jun 13, 2018 12:51 AM

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Sundeep Chugh speaks about Benetton’s focus on India and how the country has become top of mind for all leading global brands

Ruhail Amin May 22, 2018 9:55 AM

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Having raised a fresh round of funding recently, Amit Sinha, COO, Paytm Mall believes that the differentiated business model of the company will help it sustain the heat of the market.

Ruhail Amin May 3, 2018 8:57 AM

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The 'Showstopper Festival', being held between the 27th and 30th of April, is targeted to fashion aficionados. It will showcase an exquisite collection from renowned international, luxury, designer, beauty, accessory and 'athleisure' brands.

exchange4media Staff Apr 28, 2018 8:53 AM

CleverTap?blur=25

CleverTap will showcase the dynamic capabilities of its data-driven mobile marketing solution suite that empowers marketers to intelligently identify, segment, engage, monetize, and retain users across the entire app user life-cycle

exchange4media Staff Apr 25, 2018 6:42 PM

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The campaign sheds light on the fact that society tends to label women, their lifestyle and their choices, thus boxing them in and limiting the idea of who they really are.

exchange4media Staff Mar 9, 2018 3:16 PM

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Joy Chakraborthy, – Forbes India & President – Revenue, TV18, forecasts media trends that will shape 2018

Joy Chakraborthy Dec 26, 2017 8:51 AM

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Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

Anam Khan Nov 22, 2017 8:49 AM

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A total of Rs 24,000 cr is expected to be spent over the two-month period

exchange4media Staff Oct 3, 2017 7:15 AM

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Rajan Anandan, Vice President, South East Asia and India, Google, said that a technology brand first prioritises on scale and its products and that monetisation is the last of its concerns

exchange4media Staff Sep 14, 2017 7:45 AM

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Ziox aims to accomplish online sales of up to 20% of the total sales in this FY 2017-2018, staggered 15% in the current quarter and 20% in the next quarter

exchange4media Staff Jul 13, 2017 1:11 PM

Snapdeal story a classic example of short term approach: Experts?blur=25

The once glorified example in the ecommerce business, Snapdeal has become a classic boom to bust story. Here are some insights into the factors that led to the collapse of one of

Ruhail Amin Jun 2, 2017 7:52 AM

Brands are not built through advertising; it takes servicing and more: Amit Sharma, CEO, ShopX?blur=25

Amit Sharma, CEO, ShopX, talks about how the company started to where it is right now, future plans and more

Akshata R Murthy May 29, 2017 8:06 AM

Our e-commerce business will piggyback on our payment business: Vijay Shekhar Sharma, Paytm?blur=25

Vijay Shekhar Sharma, Founder and CEO, Paytm, said the proposed e-commerce venture, which will be backed by the Chinese e-commerce giant Alibaba, will open a new window of opportunity for the company in international trade

Ruhail Amin Feb 10, 2017 8:04 AM

News broadcasters pin hopes on elections, budget & IPL to boost ad revenues ?blur=25

Another big factor that has helped the news broadcasters to tide over the demonetisation blues has been the build up to the UP and Punjab elections, which has spiked the levels of audience interest in news channels and thus advertisers.

Priyanka Mehra & Ruhail Amin Jan 24, 2017 8:13 AM