dooh
RFP on Measurement System for OOH?blur=25

A number of OOH leaders came together recently to form a Request for Proposal with regards to formulation and implementation of a measurement system for the industry

Noel Dsouza Mar 20, 2020 8:42 AM

Nikhil Rungta?blur=25

Nikhil Rungta, Country Manager, India, Verizon Media, shares insights on the role of the emerging tech in the overall growth opportunities for digital marketing in India

Noel Dsouza Mar 20, 2020 8:33 AM

Lemma?blur=25

Xaxis designed the campaign to target the upper middle class population in Delhi by identifying buying patterns among consumers

exchange4media Staff Mar 18, 2020 4:58 PM

NEONS OOH Awards 2020?blur=25

The NEONS OOH Conference and Awards were held on March 12 and 13 at the Taj Santacruz, Mumbai

exchange4media Staff Mar 14, 2020 10:18 AM

Gulab Patil, Founder and CEO, Lemma Technologies?blur=25

On Day 2 of e4m NEONS OOH Conference, Patil, Founder and CEO, Lemma Technologies spoke on the programmatic revolution in the DOOH ad space

exchange4media Staff Mar 14, 2020 8:57 AM

NEONS Panel 2?blur=25

On Day 2 of the e4m NEONS OOH Conference, experts discuss how digitisation and innovations are impacting the OOH industry

exchange4media Staff Mar 14, 2020 8:37 AM

Praveen Kumar Vadhera?blur=25

At the tenth edition of e4m NEONS OOH Conference & Awards, Vadhera, Head, Publicis in-Motion gave an expert talk on why OOH advertisers need to push the envelope of imagination

exchange4media Staff Mar 13, 2020 8:33 AM

NEONS?blur=25

The panel comprising Abhinav Iyer, Avi Kumar, Milind Shah, Ritij Khurana & Shabnam Panjwani delved into how OOH provides opportunities for advertisers to surround and engage consumers

exchange4media Staff Mar 12, 2020 5:58 PM

Bharat Khatri?blur=25

At the 10th edition of the NEONS OOH Conference, Bharat Khatri, Country Head, Xaxis India, will be sharing insights on Performance-Driven Outdoor Buying & Selling: How it Works

Noel Dsouza Mar 3, 2020 8:47 AM

Cricket.com Prgrammatic OOH?blur=25

Starting from January 24 with the India vs New Zealand T20 series, the campaign is spread out across both Eyetalk’s integrated DOOH networks – BizTalk and TagTalk

exchange4media Staff Mar 2, 2020 6:05 PM

Monik Madhwani, Woohoo screens?blur=25

Madhwani, Co-founder, Woohoo Screens, shares about the brand's journey and how DOOH has helped the brand reach its targets

Anjali Thakur Feb 14, 2020 3:50 PM

NEONS 2019 Panel?blur=25

With just a month away for the 10th edition of the e4m NEONS OOH Conference and Awards, we take a look at the insightful discussions that took place last year

exchange4media Staff Feb 7, 2020 1:15 PM

DOOH in Mumbai?blur=25

As the Mumbai government considers lifting restrictions on DOOH in the city, industry experts believe the decision will help the DOOH space flourish and instil growth for agencies

Noel Dsouza Jan 31, 2020 8:08 AM

Haresh Nayak NEONS?blur=25

The tenth edition of the awards will recognise work done in the OOH advertising & digital signage industry between January and December 2019

exchange4media Staff Jan 30, 2020 8:46 AM

Ketan Lakhani?blur=25

Lakhani, Director of Orienta Cine Advertising, speaks about how his agency has expanded to 15 branches across the country and the trends & challenges in the OOH industry

Noel Dsouza Jan 29, 2020 8:15 AM

e4m Most Influential list?blur=25

The first edition of the e4m OOH Most Influential List will recognise members of the OOH fraternity for clutter-breaking work

exchange4media Staff Jan 24, 2020 7:10 PM

NEONS OOH Awards 2020?blur=25

The NEONS OOH Awards will be held on March 12 and 13 at Taj Santacruz, Mumbai

exchange4media Staff Jan 24, 2020 9:17 AM

Purple Focus?blur=25

Acharya, Founder & CEO, Purple Focus Pvt. Ltd tells us how his agency has grown, campaigns curated by them and more

Noel Dsouza Jan 22, 2020 12:33 PM

Ahmed Hannan?blur=25

Hannan, Founder of OOH start-up Advert-live, tells us more about his vision for the agency, how they plan to stand out in an already cluttered OOH market and plans for 2020

exchange4media Staff Jan 17, 2020 8:39 AM

Jayesh Yagnik?blur=25

Jayesh Yagnik, Chief Operating Officer, MOMS Outdoor Media Solutions shares insights on Programmatic DOOH, the work the agency has done in that space and his outlook for the OOH Industry for 2020

Noel Dsouza Jan 16, 2020 9:29 AM