Asian Paints?blur=25

On Thursdays, we revisit old ads from the yesteryears to see how much has changed in the ad sensibilities over the years

Sandhya Raghavan Sep 29, 2022 8:50 AM

ads of 2021?blur=25

Here's a look at exchange4media's pick of creative ads this year that stood out from the pack

Kanchan Srivastava Dec 27, 2021 9:25 AM

Grip Invest?blur=25

The film highlights how small investments have the ability to empower the country in various ways and build assets

exchange4media Staff Nov 6, 2021 12:00 PM


Our pick of some of the creative Diwali campaigns that are also striking an emotional chord with viewers

exchange4media Staff Nov 3, 2021 8:16 AM


Between 01 September 2020 to 30 September 2021, there had been 13.51 million conversations around online shopping on Twitter in India, recording a 97% year-on-year growth, says Twitter

exchange4media Staff Nov 2, 2021 6:28 PM


The OOH industry means business this festive season with 100% occupancy after a really long spell of both personal and professional standstills

Rasika Kiran Upasani Nov 2, 2021 8:21 AM


The industry is expecting a spike in sales and several players are looking forward to touch the pre-pandemic sales numbers this festive season

Mansi Sharma & Simran Sabherwal Nov 1, 2021 8:14 AM

jk cement?blur=25

The initiative was done by installing 160 solar-powered lights in different villages across India, impacting over 12 lakh populations

exchange4media Staff Oct 30, 2021 8:00 PM


The duo recently greeted their fans on social media and welcomed the festival of lights with Daniel Wellington's specially curated collection of timepieces and accessories

exchange4media Staff Oct 26, 2021 4:24 PM

British Airways Campaign?blur=25

The campaign, conceptualized by Ogilvy Gurgaon, draws upon the age-old Diwali tradition of gifting and the challenge of finding the right gift for everyone

exchange4media Staff Oct 26, 2021 1:17 PM


The festive film features poems by spoken poet Megha Rao, translated into Hindi by Rakesh Tiwari

exchange4media Staff Oct 23, 2021 8:43 AM

Aamir Khan?blur=25

The ad features actor Aamir Khan in which he is shown advising a group of people not to burst firecrackers on the streets

exchange4media Staff Oct 22, 2021 7:17 PM

Future Generali India Campaign?blur=25

The 360-degree marketing campaign 'PAPAsHealthAsliWealth' will be launched through a short video film on social media

exchange4media Staff Oct 18, 2021 5:32 PM