digitisation
"Media convergence has helped content integration for youth"

Rajesh Khanna, GM - Operations, Channel UFX talks about the void in the youth market in South India and the channel’s efforts in catering to this rapidly evolving TG

exchange4media Staff Sep 30, 2013 8:19 AM

The key to success in TV post digitisation will be specialisation: Sunil Lulla

During a Webinar organised by exchange4media Jobs and Careers on Sep 17, the MD & CEO of Times Television Network advised youth on how they can succeed in the broadcast industry

Saloni Surti Sep 18, 2013 8:10 AM

Issues of convergence, cross media ownership need to be fixed: TRAI Chairman

According to Rahul Khullar, challenges of convergence, spectrum constraint & cross media ownership need to be tackled for the broadcast sector to be at par with developed nations

Abid Hasan Sep 16, 2013 8:20 AM

Digitisation & need for 'flanking' lead to spurt in new channel launches

Eagerness to derive maximum benefits from digitisation & usage of 'flanking' as a strategy to beat competition are the prime reasons for growth in channels, say media analysts

Abhinav Trivedi Sep 6, 2013 7:57 AM

10+2 ad cap will open up non-FCT revenue options: Punit Pandey

The ad cap will open up a separate revenue stream; besides, pushing up yield will compel channels to up the quality of their content, says the EVP, New Media, 9X Media

Abhinav Trivedi Sep 5, 2013 7:49 AM

Digitisation is paving the way for targeted advtg on TV: Srinivasan KA

Digitisation of cable TV will play a key role in helping the Indian media & entertainment industry grow, says the Co-founder of Amagi Media Labs

Deepa Balasubramanian Aug 31, 2013 8:52 AM

10+2 ad cap will wipe out Rs 300 cr from TV business: Sunil Lulla

The MD & CEO of Times Television Network talks about various challenges faced by the TV industry, including digitisation, 10+2 ad cap & the new system of ratings, among other things...

Abhinav Trivedi Aug 29, 2013 9:01 AM

TRAI should de-regulate the broadcasting industry: Rajesh Kaul

The President of The One Alliance stresses that time has come for TRAI to leave the entire regulation to market forces and competition on the ground

Abhinav Trivedi Aug 27, 2013 9:07 AM

Life OK & Sab TV gain viewership: What are they doing right?

Media planners and critics cite digitisation, better content and maha-episodes as reasons behind the channels gaining viewership in the last two weeks

Abhinav Trivedi Aug 22, 2013 9:09 AM

Digitisation gives SAB TV an edge over Sony in Week 31

Digitisation is beginning to impact channels' positions as was visible in Week 31, which saw SAB TV consolidate its gains backed by its brand of humour-based content

Abhinav Trivedi Aug 12, 2013 8:01 AM

“Distribution is the biggest challenge in the Southern markets”

Distribution is often hampered by political interference. Besides, viewers are confused about opting for DTH or cable network, says RBU Shyam Kumar, CEO, Puthiya Thalaimurai

Deepa Balasubramanian Jul 5, 2013 9:19 AM

Examinees should not become examiners: Sathyamurthy Namakkal

Most acknowledge that research should be "independent"; so, let's strive to make it so, says Sathya of DDB MudraMax, in reference to the b'casters vs. TAM imbroglio

Sathyamurthy Namakkal Jul 1, 2013 8:39 AM

After 37 years in the Govt, MIB Secy Uday Varma hangs up his boots

Varma had joined as the MIB Secy in October 2011. During his tenure, he led from the front to pan out digitisation in four metros and 38 cities in two phases

Abid Hasan Jun 28, 2013 8:09 AM

Over 20% growth for Fox Traveller, NGC post DAS: Keertan Adyanthaya

We do not have a pure subscription-based model & there are no plans as of now to go solo, says the MD, NGC Network India & Fox International Channels

Synjini Nandi Jun 18, 2013 10:03 AM

Broadcasters see 15% increase in income post digitisation

Major channels are garnering almost 15-20 per cent returns – either through reduction in carriage fees or increase in revenues, say industry experts

Abhinav Trivedi Jun 17, 2013 9:51 AM

Digitisation drive boosts DEN Networks’ FY13 revenues

While we are in the early stages of transition, the benefits of digitisation for all stakeholders are already becoming evident, says SN Sharma, CEO, DEN Networks

exchange4media Staff May 31, 2013 8:18 PM

Broadcasters want longer window for implementation of 10+2 ad cap

Even as TRAI flexes its muscles in the ad cap issue, broadcasters look for more realistic terms & conditions and also an amendment in the ad duration time

Abid Hasan May 23, 2013 10:00 PM

11 mn digital households added in TAM surveyed markets post DAS 2

The C&S universe profile is tipped more towards digital, which now accounts for over half the TV owning households within the TAM surveyed markets

Abid Hasan May 22, 2013 8:15 PM

Will niche channels gobble the pie of GECs post digitisation?

Once Phase II digitisation is achieved, GECs will need to fight harder for their market share as there will be a surge in the viewership of niche channels, say experts

Abhinav Trivedi Apr 30, 2013 7:39 PM

Paid news a major cause of concern for media: PM

"I am of the view that it is up to the media itself to find effective ways and means of addressing these problems," says the Prime Minister

Abid Hasan Apr 17, 2013 7:28 PM