digital-content

With this acquisition, the brand continues its legacy of adding fresh and relatable content to its bouquet of offerings which appeal to listeners and are effective for brands to partner with.

exchange4media Staff May 29, 2018 2:35 PM

Flux@ the Glitch

This is a content development and production hub which is structured to cater to the modern creative needs of brands globally.

exchange4media Staff Apr 10, 2018 11:26 AM

Prasad Ajgaonkar, CEO of IRealities, on the organisation's 23-year-long journey, the fact that one needs real intelligence to know where to apply Artificial Intelligence and the power of marrying content and technology

Dolly Mahayan Apr 2, 2018 8:55 AM

Oath’s Super Auction mobile header bidding solution now offers a truly unified ad auction with ‘every look’ access to benefit any type of app developer, large or small

exchange4media Staff Mar 28, 2018 5:42 PM

Despite the intense completion in the OTT space, online video platform Vuclip feels that it has got its business model right, which will enable it to outlast many of its contemporaries. Excerpts from an interview with Vuclip Founder Nickhil Jakatdar

Abhinn Shreshtha Jun 30, 2017 7:56 AM

Indian digital content creators relatively unaffected following YouTube fiasco: Experts

The fallout of YouTube with advertisers has been especially problematic for content creators. However, the effect in India seems to have been muted, feel experts

Abhinn Shreshtha Apr 12, 2017 8:10 AM

Guest Column: Topical content is king: Zafar Rais, MindShift Interactive

Digital marketing expert Zafar Rais lists five key content marketing trends for 2017

Zafar Rais Jan 6, 2017 8:06 AM

Sooperfly and Vivek Law to launch new digital content brand

The new brand will be a JV between the two and will target audiences seeking financial advice and insights.

exchange4media Staff Feb 10, 2016 4:45 PM

nextGTV appoints Dushyant Kohli as Head of Growth

Dushyant Kohli comes with over 13 years of experience in driving business growth and digital marketing.

exchange4media Staff Jan 19, 2016 4:49 PM

Verizon to Acquire AOL for $4.4 billion

The acquisition of AOL will further drive its OTT and digital content strategy, especially video content, as Verizon seeks to create cross-platform business and better revenue opportunities on digital and mobile platforms

exchange4media Staff May 14, 2015 3:13 PM

#fame launches new web show with KJo, sets target of 5,000 channels

TO THE NEW's talent-based digital content platform, #fame announced the launch of a new show called '#fame School of Style' to be hosted by filmmaker Karan Johar. Show to include

exchange4media Staff Sep 16, 2014 8:23 AM

Can brands pull off Snapchatting successfully?

While Snapchat is still trying to add more features & monetise this platform, brands have an immense opportunity to establish themselves as 'ahead of the game' & reach their demographics, says Windchimes

Windchimes Communications May 17, 2014 10:21 AM

Guest Column: Digital content is king

TV channels & movie producers are now taking their content to destination platforms such as YouTube, says Atul Sharma of Tangerine Digital

Atul Sharma May 28, 2012 6:38 AM