digital-advertising
At the TV First Conference Shashi Sinha, CEO, IPG Mediabrands, India delivered the valedictory address on the topic ‘TV cum Digital: How advertisers can use it best’
exchange4media Staff 01-February-2019
As of January 1, 2019 Mindshare Fulcrum has become the integrated media buying partner for the country's single largest advertiser - Hindustan Unilever Limited
exchange4media Staff 22-January-2019
Talking about going global on digital, Goswami says that by 2020 Republic will merge its broadcast business in a more direct way with its digital business
Pallavi Borkar 17-January-2019
The third edition of the Dentsu Aegis Network- exchange4media Digital Advertising Conference and the unveiling of the Digital Report was held on Wednesday 16th January 2019, in Mumbai
exchange4media Staff 17-January-2019
Moderated by Ashish Bhasin of DAN the panel discussion also saw Ajoy Roy-Chowdhury of Facebook & Puja Pannum of Blis discussing digital beyond marketing
Pallavi Borkar 17-January-2019
At the DAN-e4m Digital Advertising Conference 2019, marketers discuss trends they are bullish on in digital marketing and understanding the pay-to-play game among others
exchange4media Staff 17-January-2019
Third Dentsu Aegis Network- exchange4media Digital Report unveiled in Mumbai
exchange4media Staff 16-January-2019
Guest Column: Chief of Staff at The 120 Media Collective explains how social media influencers, social messaging apps, chatbots and AI will be used in a big way this year
The third edition of DAN-e4m Digital Advertising Conference and Digital Report launch is scheduled for January 16, 2019, at the Four Seasons Hotel in Mumbai
exchange4media Staff 04-January-2019
Matrika Gupta, of the famous Ram Asrey sweet shop in Lucknow, takes us through the success story of the small town sweet shop that embraced digital advertising three years ago
Venkata Susmita Biswas 04-January-2019
Take a look at what industry experts think will define digital advertising in 2019
Venkata Susmita Biswas 03-January-2019
Guest Column: Co-Founder & CEO, Logicserve Digital, shares his top three digital marketing predictions for 2019
Prasad Shejale 27-December-2018
User-generated content shared on the social media platform can now be monetised by creators
exchange4media Staff 30-November-2018
CEO and Founder, Virendra Gupta talks about competition, local language content, using AI and ML and taking on Google and Facebook
Venkata Susmita Biswas 20-November-2018
Rs 1.4 cr per day ad rate has not deterred brands from already pre-booking all of 2019 for the YouTube Masthead
Venkata Susmita Biswas 16-November-2018
Singh is one of the most awarded creative talents in the country and has won over 1000 national and international awards
exchange4media Staff 01-November-2018
Industry experts discuss democratising India’s Internet through a tech policy from the government
exchange4media Staff 24-September-2018
Namrata Keswani, George Kovoor and Burzin Mehta, the dynamic trio that leads the digital arm of Ogilvy India, talk about how a mainline agency like Ogilvy is making digital a part of its DNA.
Venkata Susmita Biswas 21-September-2018
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