digital-ad
Joe pulizzi?blur=25

On the 2nd Day of e4m India Brand Conclave Joe Pulizzi, Author, Podcaster, Marketing Speaker & Entrepreneur shined the spotlight on how marketing can survive the next decade

exchange4media Staff Dec 4, 2020 8:56 AM

Google News Showcase?blur=25

This is part of updates that the search engine giant has brought to it News Showcase

exchange4media Staff Dec 4, 2020 8:04 AM

e4m?blur=25

On the first day of the IBC virtual event, industry heads discussed mobile marketing, performance marketing trends and emerging trends in 2021

exchange4media Staff Dec 3, 2020 2:15 PM

troikaa?blur=25

The agency will handle strategy and communication across digital, social and mainline for the brand

exchange4media Staff Dec 3, 2020 1:14 PM

mobile marketing?blur=25

With spends on mobile marketing set to touch₹ 20,000 crore, the latest e4m Mobile Marketing Report looks at future trends

Simran Sabherwal Dec 3, 2020 9:21 AM

Ullu?blur=25

Ullu aims to curate high-quality content with the launch of its first, SLIP, a series co-produced by Seventh Sense Productions

exchange4media Staff Dec 2, 2020 5:09 PM

ali?blur=25

Ali has been with Lintas since 1995 as an account executive, rising through ranks to become the President

exchange4media Staff Dec 2, 2020 2:51 PM

BARC?blur=25

The methodology for the calculation of AMA will continue to remain the same as that of Impressions

exchange4media Staff Dec 1, 2020 2:19 PM

rajan bhalla?blur=25

In the first interaction since the rebranding, Bhalla, Group CMO, HT Media Ltd, talks about the feedback and tells us how the re-launch has helped getting more advertisers on board

Tasmayee Laha Roy Nov 10, 2020 9:02 AM

affle?blur=25

For H1 FY2021, consolidated revenue was at Rs. 224.7 crores, an increase of 41.1% YoY

exchange4media Staff Nov 9, 2020 1:37 PM

vibhu?blur=25

Vibhu Agarwal, CEO and Founder of the ULLU App, lets us in on the platform's 2.0 launch, growth during the lockdown, expansion plans and the reason behind its zany name

Sonam Saini Oct 26, 2020 9:25 AM

gulab patil?blur=25

Guest Column: Gulab Patil, the founder and CEO of Lemma, focuses on the many technological strides the OOH industry made in the ad space during the lockdown period

Gulab Patil Oct 21, 2020 9:21 AM

vogo?blur=25

The film also highlights the importance of the availability of sanitized mobility for daily commuters to stay safe

exchange4media Staff Sep 6, 2020 10:00 AM

rajan anandan?blur=25

Rajan Anandan, MD, Surge and Sequoia Capital India LLP shared his thoughts on the evolution of commerce advertising at Flipkart Connect 2020

exchange4media Staff Sep 4, 2020 2:26 PM

Infectious Advertising bags global digital mandate for MyGenie?blur=25

The agency will craft all digital advertising communications for the portal

exchange4media Staff Sep 3, 2020 1:20 PM

Nandini Dias?blur=25

At yesterday’s e4m webinar 'Technology: Shaping the Future of the Media Industry', Nandini Dias, CEO, Lodestar UM highlighted the growing significance of technology in a changing media landscape

exchange4media Staff Aug 12, 2020 8:18 AM

Sanjay Trehan?blur=25

Trehan held senior leadership positions at HT Media, Microsoft, NDTV Convergence, and Times Internet

exchange4media Staff Aug 3, 2020 3:17 PM

digital?blur=25

As per the report, a resurgence in ad insertions per day on digital medium was observed during June 2020, post facing a drop in April-May 2020

exchange4media Staff Aug 3, 2020 8:35 AM

digital?blur=25

The ad spends of e-commerce players, both marketplaces and D2C brands, were the first ones to bounce back

Tasmayee Laha Roy Jul 23, 2020 8:25 AM

Digital?blur=25

According to industry experts, in the coming months digital is expected to grow further as clients come back and drive some revenues

Sonam Saini Jul 13, 2020 8:27 AM