The new avatar of Champak includes a new look, bigger size, better design and more content. Meanwhile, recently the cover price of the fortnightly was revised from Rs 15 to Rs 20. However, the final decision on the cover price and ad rates of the revamped Champak is yet to be taken by the group.
Hindi fortnightly ‘Sarita’, the flagship magazine from Delhi Press Group, is set to hit newsstands in a new avatar from January 2011 onwards. In a bid to attract young readers and advertisers, the magazine is undergoing a design change and has adopted a new tagline: ‘Har Pal Yuva’. Meanwhile, the Group has appointed Triton to handle its ad campaigns.
Delhi Press has announced contests for its women-centric publication ‘Grihshobha’ and kids’ magazine ‘Champak’. While for ‘Grihshobha’ readers, the group has introduced Quick Knit Contest, the Creative Child Contest is underway for readers of ‘Champak’.