delhi-daredevils
Sanjay Gupta

Gupta, Chief Managing Director, APL Apollo says the massive outreach of IPL is one of the major factors they chose the league for brand activation

Dolly Mahayan Apr 11, 2019 8:39 AM

The sustainable waste management initiative is aimed at promoting proper collection and segregation of waste including Polyethylene Terephthalate (PET)

exchange4media Staff May 7, 2018 4:27 PM

Chandrahas Panigrahi, CMO and Business Head of Acer, on collaboration with Delhi Daredevils and role of sports in brand marketing

Dolly Mahayan Apr 13, 2018 8:54 AM

Announces its association with Delhi Daredevils for the 11th edition of the Indian Premier League

exchange4media Staff Apr 3, 2018 12:53 PM

Kanwal Jeet Jawa on how brands benefit from the IPL association and the continued partnership between Daikin and Team Delhi Daredevils

Anam Khan Apr 3, 2018 8:58 AM

Paytm

Tickets will go live on Paytm and Insider.in after the 2nd week of March for games to be played at the historic Feroz Shah Kotla Stadium starting April 8.

exchange4media Staff Mar 14, 2018 3:35 PM

Based on the premise of providing ‘extra bounce in everyday life’, the brand association will be for all the three sub-brands under its portfolio namely, NatureFresh Acti-Lite Refined Oils, NatureFresh Sampoorna Chakki Atta and NatureFresh Professional.

exchange4media Staff Mar 7, 2018 5:04 PM

The surge in IPL’s overall revenue is expected to impact individual team revenues too, which can go as high as 30%, according to experts

Ruhail Amin Sep 25, 2017 8:16 AM

Delhi Daredevils appoint Chimp&z Inc as their integrated marketing service partner

The account will be handled out of the agency’s Gurgaon office and will have a dedicated team working on it

exchange4media Staff Apr 13, 2017 12:33 PM

With 14 mn average impressions, IPL week 4 viewership dips by 8.75%

Going by the BARC ratings, the fourth week of IPL witnessed a drop in its average ratings across all channels compared to previous week

exchange4media Staff May 18, 2016 8:00 AM

"We plan to position Muthoot as a multi-diversified business conglomerate"

Avinav Chaubey, AGM - Marketing, Muthoot Group speaks about the group's transition into a national player and moving beyond being known as just a gold loan company

Deepa Balasubramanian Sep 13, 2014 12:37 PM

Social messaging in our campaigns is more of a byproduct :Sashi Shankar

Sashi Shankar, CMO, Idea Cellular talks about Idea’s marketing mix, the big 'Idea' behind their campaigns and how it differentiates the brand

Devansh Sharma May 7, 2014 7:52 AM

IPL: Delhi and Punjab franchises facing the heat on ground?

Marketers feel that franchises are more desperate this year & the ones that are keeping deals to the last minute might suffer more. Delhi & Punjab are suffering more as compared to other franchises

Abhinav Trivedi Apr 3, 2014 8:34 AM

Mountain Dew fuels Pepsi IPL with 'Dew or Die'

The consumer engagement programme is being promoted on-air as well as through extensive online and in-stadia initiatives

exchange4media Staff May 11, 2013 8:49 PM

Muthoot Group launches new CSR campaign during IPL 6

The Muthoot Group is leveraging its association with Delhi Daredevils by launching four new CSR initiatives to help educate underprivileged kids

exchange4media Staff Apr 22, 2013 7:38 PM

Fever FM supports 3 IPL teams this season

The radio station has partnered with Mumbai Indians, Delhi Daredevils and Royal Challengers Bangalore for Season 6 of the Indian Premier League

exchange4media Staff Apr 5, 2013 8:56 PM

Muthoot Group calls for BTL pitch

The selected agency will handle Muthoot Group’s on-ground activations during the forthcoming Indian Premier League matches on a pan-India basis

exchange4media Staff Feb 12, 2013 7:37 PM

Team Delhi Daredevils pads up with marketing blitz

Super Fans, Fan Parks, exclusive merchandise line, new tagline & an integrated campaign - GMR Sports has got its marketing act together for Delhi Daredevils

Deepika Bhardwaj Mar 1, 2012 10:20 AM

Flashed Yesterday: Cheil  wins creative and digital duties for Delhi Daredevils

Cheil Worldwide South West Asia has bagged the creative and digital duties for Delhi Daredevils post a multi agency pitch.

exchange4media Staff Dec 27, 2011 8:03 AM

Cheil  wins creative and digital duties for Delhi Daredevils

Cheil Worldwide South West Asia has bagged the creative and digital duties for Delhi Daredevils post a multi agency pitch.

exchange4media Staff Dec 26, 2011 7:40 AM