ddb-mudra
DDB Mudra, Aircel launch a new campaign, ‘See You Online Ba!’ to promote Free Basics

With an intent to inform the users this offering, DDB Mudra North crafted ‘See You Online Ba!’, a fun-toned ad campaign which portrays a world where people no longer need to meet physically or ‘offline' since everyone is ‘online’

exchange4media Staff Nov 28, 2015 8:15 AM

Big Bazaar initiates ‘Shubh Shuruaat’ with ‘Paper Patakha’ ad campaign by DDB Mudra West

Events like ‘Longest ladi corporate challenge’ and ‘Paper Patakha in the streets of India’ are being planned across the country to spread the thought

exchange4media Staff Nov 7, 2015 8:58 AM

Volkswagen launches Vento Highline Plus with a campaign by DDB Mudra West

The campaign is crafted around the car’s premium touch screen navigation and multimedia system

exchange4media Staff Oct 24, 2015 8:06 AM

DDB Mudra Group launches Track DDB

Track DDB will be DDB Mudra Group’s brand to address the increasingly complex data led world of marketing communications As a starting point, Track DDB will be launched in India with the existing RAPP India clients moving to the new agency

exchange4media Staff Oct 1, 2015 9:07 AM

DDB Mudra West appoints Nilay Moonje as Group Creative Director

Moonje takes on the new role following his stint at Ogilvy & Mather where he was a Creative Director

exchange4media Staff Sep 29, 2015 1:33 PM

Nutralite, Parle G & NGO Sprouts & #Fame launch unique consumer engagement initiatives for Ganesh Chaturthi

Interesting initiatives like fish-friendly Ganesha, crowd-sourced Ganesha and 8-pack health conscious Ganesha are being introduced by brands to engage customers during the 10-day long festival

Sarmistha Neogy Sep 17, 2015 8:06 AM

DDB MudraMax wins media mandate for Modi Naturals

Following a multi-agency pitch, DDB MudraMax has won the account, which will be managed by the agency’s North team

exchange4media Staff Sep 2, 2015 12:51 PM

DDB MudraMax (North) appoints Pushpendra Singh as Senior VP

Additionally, Arijit Chakrabarti will take on the role of General Manager for Data, Insights and Strategy and Bhuwan Pandey joins as General Manager and will focus on driving efficiencies and partner relationships

exchange4media Staff Aug 25, 2015 6:06 PM

Greenply and Century Ply infuse emotion in the low involvement plywood category

Ogilvy & Mather tickles the funny bone in Greenply’s latest commercial. DDB Mudra goes the emotional way to launch Century Ply’s new sub-brand Sainik

Sarmistha Neogy Aug 5, 2015 9:05 AM

 Ariel, Surf Excel, Nirma lead the way in changing the face of detergent category communication

From iconic brand Nirma to Surf Excel’s ‘Daag Acche Hain’ to Ariel’s ‘Share the Load’ campaign that won Glass Lion at Cannes, the communication in detergent category has evolved to portray gender equality and women empowerment. Creative Heads say it is a reflection of society

Sarmistha Neogy Jul 20, 2015 8:26 AM

DDB Mudra and Chuo Senko Mutually Agree to Split Ways

Chuo Senko is now investing aggressively in expanding capabilities and additional capacity in Chuo Senko Advertising India

Priyanka Mehra Jul 18, 2015 7:46 PM

Vijay Joseph joins DDB Mudra South and East as Senior Creative Director

Joseph will take up the position at the agency’s Bangalore office and will report to Creative Head, Vishnu Srivastav, Creative Head, DDB Mudra South and East

exchange4media Staff Jul 8, 2015 5:32 PM

Volkswagen increases India focus, launches campaign for New Vento facelift

The German carmaker has also announced the launch of four more cars this year in the Indian Market

Ankur Singh & Ritushree Patra Jun 30, 2015 7:51 AM

Cannes 2015: BBDO and McCann shine at Cannes

2015 edition of Cannes Lions Festival of Creativity has concluded and the big buzz in India is BBDO winning the inaugural Glass Grand Prix at the festival

exchange4media Staff Jun 29, 2015 9:31 AM

Pratap Bose, Mandeep Malhotra & 2 others launch advertising conglomerate 'The Social Street'

Arjun Reddy, an entrepreneur who owns and runs a diversified portfolio of businesses, and Pradeep Uppalapati, who was a Senior Director and India Lead for Global Corporate Development Team at Accenture, partner Bose and Malhotra

Priyanka Mehra Jun 22, 2015 8:03 AM

DDB Mudra South & East appoints Rajat Ray as Associate Vice President

Ray joins DDB Mudra from a five year stint at Ogilvy & Mather, where he was last designated Client Services Director and led the Consolidated Advertising team on the IBM account

exchange4media Staff Jun 20, 2015 9:44 AM

DDB Mudra South & East appoints Rajat Ray as Associate Vice President

Based out of the agency's Bengaluru office, he would be reporting to Sujay Ghosh, Executive Vice President, DDB Mudra South & East

exchange4media Staff Jun 19, 2015 3:33 PM

DDB Mudra appoints Shaleen Sharma as VP - Strategic Planning & Analytics, TracyLocke India

Sharma would be reporting to Sameer Mehta, Head- Business & Operations, TracyLocke and would be the lead strategist across the agency's clientele and service offerings that include shopper marketing, trade marketing and retail solutions

exchange4media Staff Jun 16, 2015 3:04 PM

DDB MudraMax-Media appoints Gerald Roche as Senior Vice President

Roche has an experience of close to two decades and he was last associated with Starcom MediaVest where he was appointed as Vice President-Media Buying

exchange4media Staff Jun 4, 2015 2:59 PM