Vivel's #AbSamjhautaNahin campaign urges women to question stereotypes?blur=25

The new campaign conceptualised by Blush inspires women to voice their opinion and believe in themselves.

exchange4media Staff Sep 17, 2016 7:31 AM

Can Facebook challenge YouTube’s video reign??blur=25

As Facebook pushes aggressively to woo video content creators, is YouTube’s long held dominance in jeopardy?

Abhinn Shreshtha Aug 3, 2016 8:34 AM

Culture Machine acquires Telugu Youtube channel Viva?blur=25

Post the tremendous success of the Tamil channel Put chutney, Culture Machine, India’s largest digital media company, is on its way to strengthen the content creation space in South India by acquiring popular youth Telugu channel Viva. Viva’s content resonates with the youth of Telangana, Andhra Pradesh and the expat community alike

exchange4media Staff Jul 6, 2016 1:48 PM

Sprite partners with Culture Machine to launch 'Sprite Comedy Konkout'?blur=25

The digital challenge will kick off on the Comedy Konkout channel on YouTube today and will be hosted by the popular international comedy troupe – ‘The Tenderloins’ also popularly known as the Impractical jokers; who will challenge Indian comedians in one of its kind ‘#FakeOff’ in tune with Sprite’s on-going FakeOff campaign

exchange4media Staff Jun 29, 2016 1:21 PM

YouTube launches ad-free service; should content creators be worried??blur=25

YouTube Red is a new service slowly being rolled out by the digital video giant and which aims to provide subscription-based, ad-free service to users. Some content creators, though, claim that YouTube is arm-twisting creators to get them to join the new platform

Abhinn Shreshtha Oct 27, 2015 8:58 AM

Culture Machine launches Intelligence Machine, a tool for branded video?blur=25

Intelligence Machine combines big data and content across platforms to glean insights into audiences, content and brands. The platform indexes and analyzes nearly 1.5 billion videos across the internet on a daily basis

Abhinn Shreshtha May 13, 2015 8:43 AM

Digital video entertainment company Culture Machine brings What's Trending to India?blur=25

Culture Machine will work with What's Trending to create content, featuring talents and brands across the Indian sub-continent as well as syndicate What's Trending India and International content in the region

exchange4media Staff Oct 25, 2014 9:23 AM