crowdsourcing
Decoding the digital strategy that won Modi the elections

exchange4media takes stock of Modi's astute digital media strategy, which saw it explore diverse options like 3D rallies, crowdsourced speeches and social media, giving it a unique edge in the elections

Abhinn Shreshtha May 21, 2014 7:59 AM

The digital space will revitalise itself in 2014: Arun Mehra

While content appears to be ruling digital screens and devices, in 2014 the industry is likely to see greater innovation within this space, says the CEO of Talenthouse India

Arun Mehra Dec 31, 2013 10:05 AM

Is India ready for crowdsourcing?

Crowdsourcing is funded from extra budget rather than a mainstream plan in India; it’s a tactical exercise, not a strategic initiative, say experts

Twishy May 21, 2013 7:49 PM

Talenthouse, Vodafone partner to bring out the best in cricket & design

Fans to vote for the best design jersey and cap to be worn by the 22 kids escorting the two teams competing at the Indian Premier League 2013 finals in Kolkata

exchange4media Staff May 2, 2013 8:55 PM

Quick five with Talenthouse India’s Arun Mehra

“Nine out of the top 10 global brands are undertaking crowdsourcing initiatives,” says the CEO of Talenthouse India

Priyanka Nair Dec 4, 2012 7:34 PM

Have you read IMPACT’s 8th anniversary issue yet?

With ‘Age of personalisation’ as the theme, IMPACT got to know the people behind the designations and what makes them tick

Simran Sabherwal Nov 22, 2012 7:14 PM

iZone International: Crowdsource funds when bankers don't

Small ventures often find it hard to raise venture capital, but by raising funds through crowdsourcing websites, innovative ideas can gain traction.

Gopal Sathe Feb 23, 2011 8:32 AM