Seda, Executive Creative Director, DDB Mudra, shared her insights on how Clean & Clear as a brand has reached out to teenage consumers with its latest ad campaign

Noel Dsouza Mar 5, 2019 9:00 AM

Marketing campaign promotes the limited edition packs "My Swag" bottles with multiple teen personalities

exchange4media Staff Feb 27, 2019 7:06 PM

The beauty brands woke up to the power of YouTube after Dove’s campaign went viral. So were these initiatives a hit or did they miss the bus?

Priyanka Nair May 3, 2013 9:20 PM