Guest Column: Why I hate to be on Facebook: Ayan Banik, Cheil India?blur=25

Banik, Head of Brand Strategy at Cheil India, makes a strong argument against Facebook as a potent mass platform for exhibitionists

Ayan Banik Feb 18, 2017 8:27 AM

Guest Column: Top 10 digital marketing trends that will dominate 2017: Sanjeev Jasani, Cheil India?blur=25

I would imagine that this will continue into 2017 and marketers will continue to believe the internet space is going to expand further. Data will become very important and that too Real Time Data, writes, Sanjeev Jasani, Head – Digital, Cheil India.

Sanjeev Jasani Feb 3, 2017 9:21 AM

Samsung India Service campaign goes viral, crosses more than 17 million views on YouTube?blur=25

The campaign conceptualised by Cheil India was unveiled across 50 television channels supported by print, across cities and digital

exchange4media Staff Jan 6, 2017 8:17 AM

Cheil India makes senior creative appointments?blur=25

Cheil India has announced the appointment of Tarvinderjit Singh as Executive Creative Director and Siddharth Dyalchand, Group Creative Director under Sagar Mahabaleshwarkar’s charge

exchange4media Staff Jul 13, 2016 8:30 AM

Guest Column: Decoding Brand Building in 2016: Sonal Narain?blur=25

Is the old way of brand building dead? We think so. In 2016 brands will need a radical shift in their approach to selling writes Sonal Narain, Chief Strategy Officer, Cheil India

Sonal Narian Jan 27, 2016 10:49 AM

Guest Column: Decoding Brand Building in 2016: Sonal Narain?blur=25

Is the old way of brand building dead? Sonal Narain, Chief Strategy Office of Cheil India gives her thoughts on Brand Building and how it should change in 2016.

Sonal Narian Jan 27, 2016 8:30 AM

Cheil India bags Jet Airways’ digital mandate?blur=25

Cheil will be responsible for developing and implementing the entire suite of Digital programmes including Social Media and Content Development

exchange4media Staff Dec 4, 2015 8:17 AM

adidas appoints Cheil India as Social Media Agency  for Cricket, Football & Training?blur=25

In addition to the Retail mandate it won recently, Cheil has been named as the Social Media Agency on record by adidas. The account was awarded to Cheil after a multi-agency pitch

exchange4media Staff Nov 10, 2015 8:48 AM

Trendspotting: Diwali brand campaigns shift from offer-led promotions to emotional spots?blur=25

Pepperfry, Urban Ladder, Big Bazaar, Manyavar, Fortune Oil, Tanishq, Vodafone, Good Day and Cadbury Celebration have adopted the emotional route this Diwali

Sarmistha Neogy Nov 10, 2015 8:45 AM

Sagar Mahabaleshwarkar to join Cheil India as Chief Creative Officer, Cheil South-West Asia?blur=25

“My aim is to do New Age Integrated work that will take the creative reputation to the next level,” he said confirming the news to exchange4media. He relocated to Singapore in December last year, post a management restructure at Bates CHI & Partners India, where he was Chief Creative Officer

Priyanka Mehra Nov 4, 2015 8:47 AM

Cheil appointed as Creative Agency on Record by Apollo Munich?blur=25

The account, which was most recently with JWT India, was awarded to Cheil after a multi-agency pitch

exchange4media Staff Aug 4, 2015 6:42 PM

Cheil India appoints Sonal Narain as Chief Strategy Officer?blur=25

Narain currently serves as Head of Planning at Ogilvy Singapore and is also Head of Ogilvy Change (the firm’s Behavioural Sciences practice)

exchange4media Staff Jun 2, 2015 9:11 AM

Cheil wins complete retail mandate for Timex?blur=25

Cheil has won the complete retail expansion and visual merchandising mandate for Timex Group India

exchange4media Staff Apr 21, 2015 9:06 AM

Goafest 2015: Rediffusion Y&R, Ideas@work tie with 5 metals each in OOH Abbys?blur=25

JWT and Publicis tie with 4 metals each, Taproot and DDB Mudra tie with 3 metals each

exchange4media Staff Apr 13, 2015 10:58 PM

Goafest 2015: Havas Worldwide wins 2  Golds in Ambient Media Abbys?blur=25

Mindshare led the metal tally with 3 Bronze metals, Havas Worldwide bagged 2 Golds , Taproot wins 2 Silvers

exchange4media Staff Apr 13, 2015 10:10 PM

Goafest 2015: Linen Lintas wins Grand Prix in Direct Abbys?blur=25

Linen Lintas wins the Grand Prix with 2 Golds and 1 Bronze. JWT India wins 3 Bronze and 1 Silver

exchange4media Staff Apr 11, 2015 11:41 PM

 ZenithOptimedia wins media mandate for

The mandate that comes after a multi-agency pitch covers all aspects of the company’s media planning & buying, and will include digital duties as well

exchange4media Staff Nov 20, 2014 4:42 PM