Sarvesh Raikar, Regional Creative Officer, Lowe Lintas, sheds light on how the agency roped in author Ruskin Bond for creating Lifebuoy’s popular and purposeful campaign

Kanchan Srivastava Apr 21, 2022 8:36 AM

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The six female finalists join the 2020/21 cohort to take part in an accelerator programme during the event

exchange4media Staff Apr 6, 2022 1:56 PM

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Categories like Print and Outdoor might continue to see a decline in the number of entries from India

Mansi Sharma Mar 21, 2022 8:10 AM


DeCourcy is former President and Chief Creative Officer of Wieden+Kennedy

exchange4media Staff Mar 8, 2022 3:19 PM


The organisers also said they will accept free of charge any and all Ukraine creatives who are able to attend Cannes Lions

exchange4media Staff Mar 4, 2022 6:16 PM

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While some industry heads are expecting the number of entries to rise this year, others say financial constraints and lack of good work due to lockdowns will restrict the number

Mansi Sharma Mar 4, 2022 8:26 AM

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AB InBev will be honoured at the final Awards Show of the Festival on June 24, 2022

exchange4media Staff Feb 23, 2022 8:41 AM


The Creative B2B Lion will celebrate game-changing creativity and effectiveness in work for products and services that are purchased by professionals on behalf of businesses

exchange4media Staff Dec 1, 2021 10:14 AM

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We recount the doyen’s stellar contributions to the world of marketing and advertising

Mansi Sharma Aug 23, 2021 8:34 AM

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After four decades in the M&E industry across print, TV, advertising, marketing and films, Pradeep Guha leaves behind a formidable track record of transforming everything he undertook

exchange4media Staff Aug 23, 2021 8:22 AM

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Cannes Lions 2021 winners met at Clubhouse to reflect on the year's wins and where the industry needs to improve

Mansi Sharma Jun 28, 2021 8:26 AM

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The grand finale of the Lions was abuzz with discussions on ageism in advertising & creative effectiveness

Misbaah Mansuri Jun 26, 2021 8:48 AM

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Day 4 of the Lions packed in the insights into the big wins at the festival of creativity

Misbaah Mansuri Jun 25, 2021 8:28 AM

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India’s total Lions count stood at 21, with FCB Interface & Dentsu Webchutney leading with 7 metals each

Mansi Sharma Jun 25, 2021 8:05 AM