campaign
Ranjivijit Singh Samsung India

Singh, CMO & Senior Vice President, Samsung India, talks about their ‘India, Ready, Action!’ campaign, their partnership with Mumbai Indians and plans to take on the intense competition

Anjali Thakur May 16, 2019 8:16 AM

RC Challenge Accepted

The campaign features Mithali Raj, Harmanpreet Kaur, Veda Krishnamurthy and Virat Kohli, and challenges gender stereotypes in cricket

exchange4media Staff May 14, 2019 8:05 PM

Rajnigandha

Conceptualised by Dentsu Impact, the TVC re-establishes the brand’s belief in “leadership that inspires the world”

exchange4media Staff May 14, 2019 7:55 PM

PG Shiksha Bittu

The heart-warming story of Bittu reflects the dreams of many children across the country who wish to attend school and receive quality education

exchange4media Staff May 14, 2019 6:14 PM

BJP Congress

For the 2019 General Election, parties have come up with more ad jingles than ever before and we take a look at how they have been using radio to effectively reach out to voters

Dolly Mahayan May 14, 2019 8:24 AM

Amazon Mothers Day

Conceptualised in partnership between D1 Creative and Ogilvy, this year’s Mother’s Day campaign has been on air since May 6th

exchange4media Staff May 13, 2019 5:35 PM

Kalyan Mothers Day

Brand ambassadors Katrina Kaif, Shweta Bachchan Nanda and Prabhu Ganesan took to Instagram to mark their participation

exchange4media Staff May 13, 2019 3:37 PM

Shemaroo Entertainment

Over 600 Public Wi-Fi Spots managed by Quantifi to intensify the OTT platform’s brand visibility

exchange4media Staff May 13, 2019 2:49 PM

Coco Soul Mothers Day

The brand has launched a digital film that triggers nostalgia by asking millennial influencers about memories of mothers and how she used coconuts in different ways

exchange4media Staff May 13, 2019 2:11 PM

zee

Organised at a pan-India level, a lot of employees of top media agencies took part in this one-of-a-kind campaign

exchange4media Staff May 8, 2019 1:07 PM

Prega News Mothers Day

The campaign which was released a week before Mother’s Day was supported with other communication material apart from the film

exchange4media Staff May 7, 2019 7:20 PM

Frankfinn Alia Bhatt

The new advertisement highlights the financial power and independence comes along with being a flight attendant

exchange4media Staff May 7, 2019 7:03 PM

Colgate India Smile

The new brand thought underscores the positive role of optimism while starting new journeys.

exchange4media Staff May 7, 2019 6:16 PM

Philips India

Aims to educate consumers about asthma and help people manage their asthma symptoms better

exchange4media Staff May 7, 2019 3:38 PM

burger king

Industry experts say that the ad film was able to connect with the audience through empathy

Noel Dsouza May 7, 2019 8:37 AM

UCB

Winner, 23-year old Sana Sultan Khan of Mumbai, debuts on New York Times Square billboard

exchange4media Staff May 6, 2019 2:33 PM

Yuvraj Singh MoneyGram

Joann Chatfield and Sheshagiri Malliah of MoneyGram share insights on their ‘wishing campaign’ created for the ICC Cricket World Cup 2019

Noel Dsouza May 6, 2019 8:55 AM

Tarun Rai

Guest Column: Tarun Rai, Chairman & Group CEO, Wunderman Thompson South Asia explains how nearly one-third of the voting population is unable to vote because of living outside of their domicile

Tarun Rai May 6, 2019 8:17 AM

Miracle Foundation Mothers Day

The Mother's Day campaign will focus on building capacities and enabling housemothers and biological mothers to prepare for the transition from children’s homes to families

exchange4media Staff May 5, 2019 6:00 PM

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