campaign
Maggi

The campaign captures the emotions shared by everyone with a special someone in their lives

exchange4media Staff Jul 9, 2019 1:29 PM

Oppo

Shah to capture the true beauty of India in 10 days over 10 cities with OPPO Reno 10x Zoom

exchange4media Staff Jul 8, 2019 1:37 PM

VodafoneAd

The campaign has four ads, conceptualised by Vodafone Idea’s creative agency Ogilvy & Mather India

exchange4media Staff Jul 8, 2019 12:03 PM

Love Not Labels

The digital film – Love, Not labels, shatters stigmas around old age by urging people to re-evaluate their perception of ageing

exchange4media Staff Jul 7, 2019 10:00 AM

Congress

As per the report, note claims that the selection of the advertising agency was not transparent and the campaign was not conceived properly

exchange4media Staff Jul 6, 2019 2:05 PM

ITC Sab Saath Badhein

Conceptualised by Ogilvy, the campaign comprises a series of four TVCs highlighting ITC’s rich bouquet of world-class Indian brands

exchange4media Staff Jul 6, 2019 9:16 AM

Salman Khan DB Group

The campaign that is a part of Dainik Bhaskar Group's circulation expansion initiative is backed by print, radio, digital and online, outdoor, cinema, TV and on-ground activation

Tasmayee Laha Roy Jul 4, 2019 7:34 PM

Mahindra Rise

Nayer, CMO, Group Corporate Brand, Mahindra & Mahindra, on how the #NurtureYourCuriosity campaign is integrated with a curiosity test to keep consumers engaged

Noel Dsouza Jul 4, 2019 8:24 AM

Dhun Badal Ke Toh Dekho with Vidya Balan

Muthoot Blue's ‘Dhun Badal Ke Toh Dekho with Vidya Balan’ broke all records on radio and digital by reaching over 1.66 crore listeners across the 4 metros

exchange4media Staff Jun 27, 2019 11:57 AM

MTR

The campaign, conceptualised by Ogilvy & Mather, shows how 3-Minute Seviyan Upma seamlessly fits into the morning madness where the homemaker has to multitask to cater to her family’s needs

exchange4media Staff Jun 26, 2019 3:09 PM

Mathrubhumi Main

The campaign, in addition to print and digital, will also be extended through direct mailers to advertising partners in media across the country

exchange4media Staff Jun 25, 2019 4:26 PM

Gajendra Jangid

Gajendra Jangid, Co-founder & CMO, Cars24, tells us that the marketing mix for the company for the remaining year is offline as well online

Anjali Thakur Jun 25, 2019 8:43 AM

Sulekha Ad

The ad campaign will be promoted on video platforms like Facebook, Google Display, YouTube and Instagram

exchange4media Staff Jun 22, 2019 4:00 PM

Parking

The campaign aims to raise awareness about the perils of congestion and pollution in cities, and talks about the need to build parks

exchange4media Staff Jun 22, 2019 10:18 AM

OPPO World Cup Song

The smartphone major launched the heartbeat song 'Jeet Pe Apna Haq Hai' by music director duo Meet Bros to boost Team India

exchange4media Staff Jun 18, 2019 2:20 PM

Papas Health Asli Wealth

The campaign is being executed via contests on various social media platforms such as Facebook, Instagram, Twitter, LinkedIn and YouTube through a series of interesting customer engagement activities

exchange4media Staff Jun 17, 2019 6:43 PM

Dentsu Aegis Network

With the ‘Vision’ dashboard, agencies will now be able to take a more proactive stance in foreseeing the direction of a programmatic campaign and thereby, take the necessary course-corrective measures

exchange4media Staff Jun 17, 2019 12:33 PM

Greenply My Match Spot

The campaign aims to engage with cricket enthusiasts of India and understand their favourite spot while watching an ICC World Cup 2019 match

exchange4media Staff Jun 16, 2019 10:00 AM

Father's Day

Marketers and industry heads share the insight and strategy behind campaigns conceptualised around Father’s Day

Shweta Raaj Singh Jun 15, 2019 8:48 AM

Toyota Glanza

The high impact 360-degree brand campaign is running across key media platforms

exchange4media Staff Jun 15, 2019 8:02 AM

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