cadbury
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Reckitt Benckiser India maintained their second spot with 60043 insertions

exchange4media Staff Feb 8, 2019 8:17 AM

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Launch, which opens up a new segment, will be supported by a 360-degree communication campaign

exchange4media Staff Jan 9, 2019 2:36 PM

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Mondelez India strengthens its Premium Biscuit offering further with the favourite Oreo cookies coated in deliciously chocolaty Cadbury

exchange4media Staff Dec 5, 2018 3:53 PM

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Mondelez India has installed solar panels at the homes of diya makers in Surchand, Rajasthan

exchange4media Staff Nov 10, 2018 4:10 PM

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This made-in-India innovation has been created to address the needs of the health conscious modern Indian woman, and is fortified with essential nutrients

exchange4media Staff Sep 19, 2018 4:55 PM

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With ‘The wrapper that gives’, Cadbury Dairy Milk looks at providing an opportunity to consumers to participate in the generosity campaign

exchange4media Staff Sep 16, 2018 6:00 PM

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This year, brands melted hearts with emotional but progressive storytelling through their Raksha Bandhan ads

exchange4media Staff Aug 25, 2018 9:30 AM

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The coveted award bestowed to Balsara is reserved for someone who has not just built and run a great company, but has gone beyond the call of duty and made a significant contribution to the industry as a whole

exchange4media Staff Jul 28, 2018 9:58 AM

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By launching its global Generosity Campaign in India, Cadbury now explores the theme of Achhai (goodness), building on its strong proposition of Kuchh Meetha Ho Jaaye

exchange4media Staff Jul 20, 2018 8:52 AM

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The conversation centred around trends such as how internet and video are becoming synonymous, decentralization of the power of internet and the rise of digital superstars

Misbaah Mansuri Jun 29, 2018 8:51 AM

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Not just fans but also brands that are associated with Kaala are awaiting for the magic of Rajini to hit screens tomorrow

Neethu Mohan Jun 6, 2018 8:59 AM

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With Kaala soon to release and the formation of a new political party in the works, the 67-year-old superstar is set to create more magic both on-screen and off

Neethu Mohan May 30, 2018 9:00 AM

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Anil Viswanathan appointed Director – Marketing (Chocolates), Mondelez India and Prashant Peres elevated to Senior Director – Chocolate Equity & Innovations, Asia, Middle East and Africa (AMEA), Mondelēz International

exchange4media Staff May 17, 2018 10:35 AM

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From Tata Motors to Pepsi India, these 10 ads clocked an astounding 1.36 million hours of watch time, with mobile devices accounting for 83.8 per cent of the watch time.

exchange4media Staff May 1, 2018 8:55 AM

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Formerly known as Cadbury, the brand has called for a pitch for media and digital duties. Pitch for a creative agency to be announced by end of the year say sources

Naziya Alvi Rahman Apr 25, 2018 9:00 AM

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In an attempt to attain optimal reach for this new product variant on Valentine’s Day, Carat has collaborated with Snapchat to create India’s first ‘National Snapchat Lens’ for Cadbury Dairy Milk Silk.

exchange4media Staff Feb 14, 2018 5:43 PM

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The campaigns by Cadbury Dairy Milk Silk, Swiggy, MTV, among others, take the idea of modern-day marketing a step ahead.

exchange4media Staff Feb 14, 2018 8:56 AM

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Ad-film director Prasoon Pandey gave us the quirky sibling duo who are synonymous with the 5 Star brand today. Read on to find out how they emerged and how 'Ek Bilang' propelled them to new heights

exchange4media Staff Jan 31, 2018 8:55 AM