business
barc?blur=25

At a webinar held by BARC, CEO Nakul Chopra said unlike unrolled data, which cannot be used publicly, the broadcasters can use the CERs for social/marketing communications and sharing with trade/media

exchange4media Staff Feb 19, 2022 8:16 AM

MIB BARC?blur=25

The CEO of the audience measurement body said the opt-in and opt-out options for availing the preceding three months' data has been taken following representations from subscribers

exchange4media Staff Feb 18, 2022 8:35 AM

Punit Goenka?blur=25

While addressing analysts during the Q3 earnings call, the ZEEL MD & CEO spoke about de-growth in subscription revenue, Pay TV, NTO 2.0 & more

Sonam Saini Feb 16, 2022 8:17 AM

cricket?blur=25

With the estimated cost being pegged so high, experts say the days of one broadcaster owning all three rights will come to an end

Javed Farooqui Feb 14, 2022 8:18 AM

Business Today?blur=25

One of the biggest editions of the magazine, the 30th anniversary issue has seven covers, 162 pages of editorial content, and 75 pages of advertisements from across categories

exchange4media Staff Feb 7, 2022 8:39 AM

TV?blur=25

The regulator said the decision has been taken following several representations from stakeholders requesting for extension of time limit due to Covid

exchange4media Staff Feb 3, 2022 4:49 PM

Manish Sharma?blur=25

Guest Column: Panasonic India Chairman & CEO Manish Sharma says the company wants to make its business more balanced with 50% revenue coming from consumer products & 50% from B2B in the next 5 years

Manish Sharma Jan 27, 2022 8:36 AM

Buffering?blur=25

Amit B Wadhwani, the Mumbai based entrepreneur, has leased private chartered aircrafts to cater to growing demand in the segment.

exchange4media Staff Jan 2, 2022 12:35 PM

google roundtable?blur=25

A business leaders roundtable held by e4m, and powered by Google, brought together top marketing experts to discuss how businesses can keep pace with consumers in a world of digital transformation

exchange4media Staff Dec 23, 2021 10:08 AM

merger?blur=25

Industry experts say the Zee-Sony joint entity will be able to address a wide set of advertisers now and will therefore have better bargaining power when it comes to increasing ad revenues

Javed Farooqui Dec 23, 2021 8:58 AM

phoenix?blur=25

Lee is already involved in sports media across the globe and has several business and philanthropic interests

exchange4media Staff Dec 20, 2021 1:32 PM

Starcom?blur=25

Starcom has gained number 1 rank in competitive pitch wins across Consumer Products (CPG), New-Age and App Economy which includes clients in Auto, D2C, FinTech, E-commerce, Gaming etc

exchange4media Staff Dec 20, 2021 1:27 PM

anurag thakur?blur=25

In response to a question in the Rajya Sabha, I&B Minister Anurag Thakur further said the government takes action by way of advisories, warnings, apology scrolls and off-air orders

exchange4media Staff Dec 17, 2021 9:51 AM

Sukhleen Aneja?blur=25

In her new role, Aneja will be responsible for creating a strategic roadmap for leading digital-first brands, integrating and scaling the recent acquisitions

exchange4media Staff Dec 16, 2021 5:15 PM

TV?blur=25

TRAI says broadcasters are violating downlinking guidelines, however, broadcasters insist that they are not using the infrastructure which is regulated to offer linear content

Javed Farooqui Dec 16, 2021 8:11 AM

TV?blur=25

The regulator has contended that this is in violation of Clause 5.6 of Policy Guidelines for Downlinking of Television Channels dated 5th December 2011

Javed Farooqui Dec 14, 2021 8:37 AM

recap?blur=25

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Dec 11, 2021 8:21 AM

TV?blur=25

The regulator has floated a consultation paper asking about the various issues and difficulties being faced by the stakeholders in commencement and operation of their businesses

Javed Farooqui Dec 9, 2021 8:41 AM