brands
Hero?blur=25

YouGov India has prepared a whitepaper ‘The Social Voice of Brands’ to understand what Indian consumers feel about brands expressing their opinion on societal issues

exchange4media Staff Jul 8, 2019 7:37 AM

Bhuvan Bam United Colors of Benetton?blur=25

An event at Select Citywalk in Delhi marked the reveal of Rolling Stone India’s July 2019 issue, featuring Bhuvan Bam on the cover sporting Benetton's Spring Summer 2019 collection

exchange4media Staff Jul 6, 2019 4:00 PM

ITC Sab Saath Badhein?blur=25

Conceptualised by Ogilvy, the campaign comprises a series of four TVCs highlighting ITC’s rich bouquet of world-class Indian brands

exchange4media Staff Jul 6, 2019 9:16 AM

Pitch 50 Top Brands Jury?blur=25

The Jury meet for the 9th edition of Pitch Top 50 Brands was held at Leela Ambience, Gurugram on Thursday, 4th July

exchange4media Staff Jul 5, 2019 8:35 AM

Luxury?blur=25

Amish Shah, President, ALTR Created Diamonds; Shaankar Sen, Director, Senco Gold & Diamonds; Vikram Limaye, MD & CEO, NSE; Ramesh Nair, CEO, JLL, & Sarosh Mody, Director, Luxury Watch Works speak

exchange4media Staff Jul 3, 2019 8:14 AM

Raina?blur=25

Raina, who moves from Wunderman Thompson, has also worked with Publicis, Euro RSCG and Mindspace Communications

exchange4media Staff Jun 28, 2019 1:02 PM

Ryan Fernandes Pantaloons?blur=25

Ryan Fernandes, Head of Marketing & E-commerce, Pantaloons, talks about their latest campaigns, focus on the Green Card membership and continued commitment to fresh, affordable fashion

Eularie Saldanha Jun 26, 2019 8:27 AM

Father's Day?blur=25

Marketers and industry heads share the insight and strategy behind campaigns conceptualised around Father’s Day

Shweta Raaj Singh Jun 15, 2019 8:48 AM

Ind vs Pak?blur=25

Brands are leveraging the high-octane India vs Pakistan match and the ICC World Cup 2019 by launching several programmes designed to attract and retain consumers

Shweta Raaj Singh Jun 14, 2019 9:04 AM

RAW Cycled?blur=25

Anuj Rakyan, Managing Director, Founder, Raw Pressery, shares his insights on RawCycle, the brand's initiative to convert empty plastic juice bottles into apparel

Noel Dsouza Jun 14, 2019 8:59 AM

Brandscope and ZEE5?blur=25

The 15-day long OOH campaign primarily targets existing viewers of Zee Marathi or those who have heard of the shows on the channel but find it difficult to adhere to the telecast time

exchange4media Staff Jun 7, 2019 1:35 PM

Brands?blur=25

While lot of brands have changed their identity to stay relevant, brands such as Amul, Britannia, KFC, Nike and KitKat have refrained themselves from any alteration; be it logo, philosophy or tagline

Dolly Mahayan Jun 7, 2019 8:46 AM

Zee5?blur=25

Brandscope put up a giant LED Scroller and a LED Mobile Screen on billboards displaying top Zee Marathi and Zee Yuva shows on the platform

exchange4media Staff Jun 4, 2019 3:08 PM

Siddharth Malhotra Katrina Kaif for Metro?blur=25

The Metro Shoes collection campaign will soon release across major cities via print, OOH and digital media

exchange4media Staff May 29, 2019 4:00 PM

Adidas Originals Nite Jogger OOH?blur=25

While the brand is an active player in all forms of advertising, this campaign for Adidas Originals Nite Jogger marks a new engagement via OOH

Anjali Thakur May 27, 2019 9:10 AM

Superdry Summer of Nothing Campaign?blur=25

The brand has released this fun, peppy campaign across all the digital platforms, globally, marking the launch of its SS19 collection

exchange4media Staff May 25, 2019 4:00 PM

Lodestar?blur=25

Digital duties remain with Cheil while Lodestar UM will handle all offline duties, including TV

Naziya Alvi Rahman May 16, 2019 3:32 PM

BhavishyaKelappan?blur=25

After expanding its online presence, Bhavishya Kelappan, Business Head - Mia by Tanishq, says the brand’s biggest task is to create awareness and desirability for the brand

Simran Sabherwal May 15, 2019 9:03 AM

Kalyan Mothers Day?blur=25

Brand ambassadors Katrina Kaif, Shweta Bachchan Nanda and Prabhu Ganesan took to Instagram to mark their participation

exchange4media Staff May 13, 2019 3:37 PM