At the event, close to 200 brands will be recognised and celebrated for their excellence in leadership, strategic accomplishments, creativity, constant innovation, marketing practices and more

exchange4media Staff Apr 20, 2022 8:42 AM

Bella Vita Organic?blur=25

The brand's #CelebSquad collaboration with the actors is targeted towards empowering Indian consumers with new-age Ayurvedic skincare solutions

exchange4media Staff Apr 19, 2022 6:50 PM


The conference will be followed by a felicitation ceremony to recognise the top 500 brands of India

exchange4media Staff Apr 19, 2022 8:46 AM

Jaguar Lighting Campaign?blur=25

The brand’s recent ad campaign, created by Enormous Brands, has left ad experts and netizens awestruck with its narrative, storytelling, and the equity it builds for the brand

Mansi Sharma Apr 6, 2022 8:43 AM

Brands to stands?blur=25

Authored by S. Subramanyeswar (Subbu), Chief Strategy Officer – APAC & Head of Global Planning Council, MullenLowe Group, the compendium chronicles successful brand stories shaped by the group

exchange4media Staff Mar 31, 2022 11:43 AM

Alia Bhatt?blur=25

The actor is now the face of the brand for its body wash and body scrub

exchange4media Staff Mar 22, 2022 11:20 AM


A host of new advertisers drawn to IPL this year include Spotify, Zepto, Spinny, Niyo, Meesho, Pristyn Care and Ather Energy

Sonam Saini Mar 10, 2022 8:47 AM

Pride of India?blur=25

As part of the e4m Pride of India Brands series, we spoke to Aditya Bagri on the company’s journey so far, the advertising strategies and what drives Bagrry's towards excellence

Kanchan Srivastava Mar 8, 2022 8:37 AM

International Women’s Day campaigns?blur=25

As the world celebrates the contributions of women this Women’s Day, several brands have come up with thoughtful campaigns

exchange4media Staff Mar 7, 2022 8:43 AM


The offering is aimed to achieve the company's long-term target of 230 million–260 million Disney+ subscribers by FY24

exchange4media Staff Mar 5, 2022 8:15 AM


Industry experts opine that apart from Amazon, Flipkart and Snapdeal, the emergence of several D2C brands is driving the AdEx growth in India

Kanchan Srivastava Feb 28, 2022 8:44 AM

shashi sinha?blur=25

e4m TV First: Shashi Sinha, CEO, India, Mediabrands, shared his thoughts on the future of TV as a medium of advertising

exchange4media Staff Feb 25, 2022 8:37 AM


In today’s edition of 'e4m Pride of India Brands' series, Ajay Sharma, Director of Baidyanath, shares with us the journey of the health, wellness, food and personal care products a century ago

Kanchan Srivastava Feb 24, 2022 8:33 AM

Kushal Singh?blur=25

Prior to this, Singh was the Vice President of Marketing at Domino’s India

exchange4media Staff Feb 23, 2022 1:40 PM