Madison World has appointed Gautam Kiyawat as Group CEO, Madison Media. Kiyawat comes from Research in Motion and will join Madison on May 1, 2012

Noor Fathima Warsia 02-April-2012

Madison World has appointed Gautam Kiyawat as Group CEO, Madison Media. Kiyawat comes from Research in Motion and will join Madison on May 1, 2012

Noor Fathima Warsia 02-April-2012

Mahindra Group Corp Comm Head Roma Balwani and Prof Janice Neil stress on a human face for corporates to navigate today’s complex business scenario

Shanta Saikia 27-February-2012

Giving a twist to the radio tale, FM players share with exchange4media which song their radio station associates with most & how they would brand it

Priyanka Nair 16-January-2012

Crisis communication seems to be the hero of today’s times in salvaging the face of the brand and has now assumed heightened importance

Priyanka Mehra and Rahul Dubey 11-January-2012

Sunil Dutt, an industry veteran with 27 years’ experience, will be instrumental in driving the next stage of RIM’s business growth in India.

exchange4media Staff 07-December-2011

Krishnadeep Baruah, Director - Marketing, RIM India, speaks at the Pitch CMO Summit on the reasons for Blackberry to focus on the youth.

Neha Goel 22-November-2011

Consim Info Pvt Ltd celebrated Diwali with an expanded suite of mobile services, including upgraded WAP sites and apps for iPhone, iPad, BlackBerry, Nokia and Android users in India.<br /> &nbsp;

exchange4media Staff 08-November-2011

Disruption of Blackberry services for almost 72 hours brought RIM under criticism. exchange4media explores the impact it may have on the brand value.

Deepika Bhardwaj 27-October-2011

RIM has doubled its marketing spends in India for its smartphone brand BlackBerry. The handset maker has also seen a spate of launches in 2011. After a four-ad campaign titled &lsquo;Are you missing something without BBM&rsquo; created by Orchard Advertising, their new creative agency BBDO India has come out with a new campaign &ndash; &lsquo;Welcome to the BlackBerry family&rsquo;.

Sai Prasanna 19-October-2011

The agency has appointed Shefali Kothari as Associate Vice President and Ravi as Associate Creative Director in its Mumbai office.

exchange4media Staff 13-September-2011

Following the global development of Research in Motion&rsquo;s (RIM) popular handset brand BlackBerry brand appointing BBDO Worldwide to handle its worldwide creative responsibilities, BBDO India too has begun work on the business in India.

Tasneem Limbdiwala 09-June-2011

In its pursuit to reach out to a larger consumer segment, Blackberry is going increasingly mass. But the question is, how can Blackberry become a mainstream choice without losing its exclusivity...

Pallavi Srivastava 16-May-2011

Rajesh Mani has joined Leo Burnett, Mumbai as Executive Creative Director, where he will be handling brands like Bajaj Electricals, Tata Capital, Tashi, HPCL. He moves from Ogilvy.

exchange4media Staff 07-May-2011

&lsquo;PCQuest&rsquo;, published by Cybermedia, will now carry QR codes, which readers can scan with their phones to make the print experience interactive like never before.

exchange4media Staff 09-March-2011

As the Mobile World Congress winds down, the iPhone 4 is named best mobile device, and Intel CEO Paul Otellini hints that for the first time a smartphone might be powered by an Intel chip.

exchange4media Staff 18-February-2011

While the company has already reached an agreement with the Government about the BBM service, enterprise email is being kept closed till now.

exchange4media Staff 02-February-2011

Software creator Adobe has released data on the record profits for this quarter, marking its first billion-dollar quarter ever. Adobe is the creator of the popular Flash platform, which is still the number one means of distributing streaming interactive video content on the Internet, and a popular platform for online game development.

exchange4media Staff 22-December-2010

NDTV is expanding its reach from television sets and aiming for our computers and our cell phones. In a freewheeling conversation with exchange4media, Vikram Chandra, CEO, NDTV Convergence, reveals the plans that the news organisation has chalked out to take it ahead as we watch the advent of high speed, low cost, personal Internet on mobile phones and affordable computers.

Gopal Sathe 07-December-2010

For the first time, Blackberry OS Internet browsing has pulled ahead of iOS in the US. Android shares have also grown, and unlike the same time last year, where iOS was 51.9 per cent of the market, now the playing field is mostly even.

exchange4media Staff 03-December-2010