In the face of radio’s growing popularity, players across categories have been working up the ladder by being relevant yet distinctive with their offerings

Tarun Katial Oct 26, 2017 7:00 AM


Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Abhinn Shreshtha Oct 17, 2017 8:31 AM


For Week 38 (September 17-23, 2017) of RAM Ratings Fever took the top spot in Mumbai and Delhi while Radio City and Radio Mirchi took over Bangalore and Kolkata respectively

exchange4media Staff Oct 12, 2017 8:42 AM


Fever claimed the top spot in Mumbai and Delhi while in Bengaluru, Radio City was at number one position

Ronald Menezes Oct 3, 2017 8:05 AM


A total of 93 entries have been shortlisted for Audacity e4m Indian Content Marketing Awards 2017

exchange4media Staff Aug 26, 2017 9:21 AM


The radio network’s activities will be managed by the agency's office in Delhi

exchange4media Staff Aug 24, 2017 11:43 AM


The proposition of 'hit gaane honge zyaada, yeh hai BIG FM ka vaada' gains 3,89,000 views on social media

Misbaah Mansuri Aug 19, 2017 8:16 AM


BIG FM elevates Praveen Malhotra from Chief Revenue Officer to Chief Business Officer where she will be responsible for sales, marketing, planning and service functions

exchange4media Staff Aug 11, 2017 4:26 PM


Shillong, Agartala, Itanagar and Aizawl will get in touch with their local music on a mainstream channel besides popular Hindi and English shows

exchange4media Staff Jul 26, 2017 8:08 AM


The campaign, created by Grey Group India, will air across TV and digital platforms

exchange4media Staff Jul 21, 2017 6:27 PM


The radio network will offer contemporary music for Bengalurians with a mix of Kannada and Hindi on a single radio station

exchange4media Staff Jul 4, 2017 4:19 PM


7,000 respondents from 23 Indian cities take part in the mega survey of countrywide radio preferences

exchange4media Staff Jul 4, 2017 7:39 AM

Ashwin Padmanabhan quits 92.7 Big FM?blur=25

He informed exchange4media that he will be exploring opportunities in the new media space

exchange4media Staff May 6, 2017 7:37 PM

Radio advertising looks forward to a bright 2017?blur=25

The Pitch Madison Advertising Outlook 2017 forecasts a growth of 15 per cent to take radio ad spends close to Rs 2,000 crore. We spoke to heads of radio stations to understand what is driving this growth

Abhinn Shreshtha Mar 20, 2017 7:53 AM

92.7 BIG FM brings fifth edition of its 'Big Chandigarh Marathon'?blur=25

The marathon, to be held on March 26, will be part of a five-week campaign to drive the message 'Our City Our Pride'

exchange4media Staff Mar 17, 2017 11:37 AM

92.7 BIG FM deepens connect with citizens with launch of BIG City Pride Awards?blur=25

The awards will honour people, places, and businesses that are the pride of the city across Kolkata, Bangalore, and 14 CHR markets of the radio network every month

exchange4media Staff Mar 3, 2017 1:43 PM

92.7 Big FM partners with ICICI Lombard for 'Do The Difficult' campaign?blur=25

‘Do The Difficult’ aimed at inspiring people to take up health benefits for a healthy life by overcoming challenges

exchange4media Staff Nov 7, 2016 1:39 PM

92.7 BIG FM Re-Launches with a new identity in Delhi?blur=25

The new strategy aims at capturing the true spirit of Delhi, by striking a balance between ‘retro’ and varied facets of love – including passion, flirtatiousness, romance and fun

exchange4media Staff Oct 5, 2016 7:17 PM

RAM Ratings: Radio City becomes no.2; Big FM retains top spot in Mumbai in week 38?blur=25

Big FM continued to lead despite a marginal decline in market share. Fever FM, Radio Mirchi and Radio City acquired top spots in Delhi, Kolkata and Bangalore markets respectively

exchange4media Staff Oct 5, 2016 8:20 AM

92.7 BIG FM partners with Fortis Healthcare for 'World Heart Day'?blur=25

The radio network, in association with Fortis Escort Heart Institute (FEHI), went on-ground to provide cardiac checkups worth Rs 3500 each for its listeners, which included ECHO, ECG, BP and Blood Sugar checkup, free of cost

exchange4media Staff Sep 29, 2016 7:41 PM