Billboard of the week: BIG CBS Love’s 3D display?blur=25

The interesting executional effort and strategic location of the billboard deserves a special mention...

Priyanka Nair Apr 18, 2013 7:48 PM

Big CBS Love launches ‘American Idol Season 12’ in India?blur=25

Big CBS Love is promoting the series heavily through a 360-degree holistic marketing campaign involving print, radio, electronic, OOH and digital mediums

exchange4media Staff Jan 17, 2013 7:54 PM

“English GEC genre has grown 45 pc in shares”?blur=25

Post digitisation, a lot of genres have seen a change in shares, says Anand Chakravarthy, Business Head, Big CBS Channels

Synjini Nandi Jan 4, 2013 6:58 PM

RBNL targets advertisers with multimedia campaign?blur=25

The campaign, titled 'The choice is obvious', is aimed at key marketing decision-makers, media planners and buyers

exchange4media Staff Nov 22, 2012 7:14 PM

Big CBS bets on home-grown content to augment weekends?blur=25

The Network’s Business Head Anand Chakravarthy explains more on the Network’s focus on original Indian programming to create content spike

Synjini Nandi Nov 20, 2012 7:41 PM

Big CBS to simulcast ‘X Factor’?blur=25

Second season of ‘X Factor’ will air across BIG CBS’s three channels – Prime, Love & Spark. The network banks on digital to promote the show

Synjini Nandi Aug 22, 2012 8:46 PM

RBNL to distribute Bloomberg UTV channel?blur=25

With this, RBNL now has a bouquet of seven channels – Big CBS Prime, Big CBS Love, Big CBS Spark, Big Magic, Spark Punjabi, Bloomberg UTV & Big RTL

exchange4media Staff Feb 7, 2012 9:01 AM

Radio ops buoy RBNL’s Q4 revenue; up 30 pc at Rs 71 cr?blur=25

Reliance Broadcast Network Ltd (RBNL) has reported standalone total revenue of Rs 71 crore for the quarter ended March 31, 2011 on the back of strong growth in its radio operations, which remained EBITDA positive.

exchange4media Staff May 30, 2011 8:25 AM

BIG CBS Prime to launch in November 2010?blur=25

The first channel from the house of BIG CBS Networks, BIG CBS Prime, will launch in November and the other two channels will follow suit. The channel aims to target audience from SEC A and B (18-34 years) and the group had also decided on its distribution rates.

exchange4media Staff Oct 28, 2010 8:39 AM

Big CBS assigns design mandate to Steinbranding?blur=25

Big CBS Networks, the joint venture between Reliance Broadcast Network Ltd and CBS Studios International, has appointed Steinbranding Design Studios to handle the design mandate for its three channels – Big CBS Prime, Big CBS Spark and Big CBS Love.

exchange4media Staff Oct 8, 2010 8:18 AM