bcci

Marketers feel that franchises are more desperate this year & the ones that are keeping deals to the last minute might suffer more. Delhi & Punjab are suffering more as compared to other franchises

Abhinav Trivedi 03-April-2014

The SC observation of suspending CSK and RR has added to BCCI'swoes. Marketers feel that this would not only result in loss of viewership but also credibility. All eyes are on the order to be passed today

Abhinav Trivedi 28-March-2014

STAR India's recent win of the IPL digital rights means the channel has created an impressive stable of cricketing events. But will live streaming attract the advertisers?

Abhinna Shreshtha 30-January-2014

Extending brand equity & viewership base, getting edge over competition and capitalising on the burgeoning cricket sentiment are the prime reasons for STAR's decision

Abhinav Trivedi 10-December-2013

STAR India has bagged the cricket sponsorship rights covering BCCI, ICC & ACC events for the period Jan 1, 2014 to March 31, 2017. The decision was taken at a meeting of the BCCI’s Marketing Committee today

exchange4media Staff 10-December-2013

In lieu of the Star Sports-ESPN title sponsorship deal with BCCI, brand experts feel that BCCI has lost its credibility but cricket as a game will continue to draw advertisers till Team India performs

Abhinav Trivedi 15-October-2013

In lieu of the Star Sports-ESPN title sponsorship deal with BCCI, brand experts feel that BCCI has lost its credibility but cricket as a game will continue to draw advertisers till Team India performs

Abhinav Trivedi 15-October-2013

Annurag Batra of exchange4media talks about how the media paid great tributes as the legends bade farewell to Twenty20. He says the dark side of the game (read spot fixing) pains him, but media should not conduct a trial of its own

Annurag Batra 14-October-2013

Gopinath Menon, CEO, Melon Media feels that debates on news channels today have been reduced to the frivolity of cock fights in Pakistan, with much posturing & no sane conclusions

Gopinath Menon 11-October-2013

The title sponsorship rights include all international and domestic matches for the period from October 2013 to April 30, 2014. This period will see two international series

exchange4media Staff 04-October-2013

An Arbitral Tribunal consisting eminent Jurists also held BCCI guilty of unfair conduct against ZEE and asked BCCI to pay Rs 140 cr to ZEE by Dec 1

exchange4media Staff 19-November-2012

The inclusion of Pakistani players could have raised the public’s interest level for the league, writes Suraj Ramnath

Suraj Ramnath 14-April-2012

Multi Screen Media’s forthcoming sports channel ‘Six’ will be competing in a space of at least 13 other brands

Suraj Ramnath 05-April-2012

STAR’s Rs 3851 crore deal with BCCI is not dependent on just ad sales, say industry experts, who see this as the first serious bet on TV digitisation and the changing media landscape

Noor Fathima Warsia 03-April-2012

STAR’s Rs 3851 crore deal with BCCI is not dependent on just ad sales, say industry experts, who see this as the first serious bet on TV digitisation and the changing media landscape

Noor Fathima Warsia 03-April-2012

STAR has won the broadcast and digital rights of Indian cricket matches, under the aegis of the BCCI, for a period of 2012-2018 at Rs 3851 crore for 96 matches

exchange4media Staff 02-April-2012

The BCCI has terminated its broadcast deal with Nimbus for non-payment of outstanding dues. The BCCI will encash the bank guarantee of Rs 2,000 crore.

exchange4media Staff 13-December-2011

Mobile social gaming service PlayUp has launched three new quiz-based games, which will be based around the live matches of the Cricket World Cup.

exchange4media Staff 12-February-2011

Board of Control for Cricket in India (BCCI) has invited bids from companies to offer ‘Official Partnership’ status for the two remaining slots of the Indian Premier League seasons of 2011 and 2012, according to reliable sources.

Preeti Hoon 20-December-2010

The news about Nimbus and BCCI securing new rights for the period 2010-14 has been widely welcomed by the industry. Nimbus has retained the broadcasting rights after having held for it for the last four years. Yannick Colaco, COO, Nimbus Sport, and some leading media planners share their views on what this deal augurs for Nimbus.

Robin Thomas 18-January-2010