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At the third edition of the exchange4media Prime Time Awards Josy Paul, Chairman & Chief Creative Officer at BBDO India, was honoured as Prime Time Luminary of the Year

exchange4media Staff 23-January-2017

The fourth edition of the exchange4media Prime Time Awards concluded today with Nike India taking home the Advertiser of the Year award and Publicis India winning the Advertising Agency of the Year award. Meanwhile, Madison India won the Media Agency of the Year award for the second year running

exchange4media Staff 21-January-2017

The Executive Creative Director, Impact BBDO, Dubai says he is privileged to be part of the milestone event in its 20th year

exchange4media Staff 21-January-2017

BBDO India managed to take top honours by winning both The Grand Prix, which comes with a $5,000 prize, and The Asia First Award for 'Share The Load', P&G's laundry detergent brand Ariel Matic which used the issue of whose responsibility it is to do the laundry to highlight the wider problem of gender inequality, encouraging Indian men to 'Share The Load'

exchange4media Staff 04-November-2016

Wrigley has launched a 360 degree campaign to mark the entry of their brand into the mints space in India with Doublemint

Sarmistha Neogy 25-October-2016

The new campaign ‘ThingsDon’tJugde’ encourages consumers to shop without inhibition from the eBay site

exchange4media Staff 05-October-2016

Abanti Sankaranarayanan, Vice Chairperson, CIABC was elected Vice-Chairman; and Shashidhar Sinha, CEO, Media Brands Pvt. Ltd. was re-appointed the Honorary Treasurer

exchange4media Staff 10-September-2016

The current agency on record for both media and creative is Percept

Priyanka Mehra 29-August-2016

Showcasing the most engaging ads that people chose to watch, the ten ads clocked an astounding 4 lakh hours of watchtime, with over 60 percent happening on mobile devices

exchange4media Staff 28-July-2016

Other than winning the Glass Lion (Gold), the campaign also bagged a metal each in Cyber, Creative Effectiveness, Film and the inaugural Entertainment categories at Cannes

Sarmistha Neogy 25-July-2016

Medulla Communications from India created history at Cannes Lions; bags ‘Healthcare Agency of the Year’ for the first time in history for any Indian agency

exchange4media Staff 27-June-2016

Ogilvy & Mather saw its much recognised and celebrated work for 'Make Love Not Scars' bag a gold in the Film Lions category

exchange4media Staff 27-June-2016

BBDO Mumbai has been shortlisted for Ariel Matic's 'Dads#ShareThe Load' campaign for its client Procter & Gamble India

exchange4media Staff 25-June-2016

BBDO India bagged the bronze metal for Ariel Matic's 'Dads#ShareThe Load' campaign for Procter & Gamble

exchange4media Staff 25-June-2016

Entries from BBDO India/Red Ice Films, Ogilvy & Mather, Law & Kenneth Saatchi & Saatchi/Lightbox Films, Leo Burnett and Publicis Communications make it to the Film Lions shortlist

exchange4media Staff 24-June-2016

BBDO India’s ‘Dads#Share the Load’ case study for Procter & Gamble’s Arielmatic bagged a Bronze Lion under the ‘social purpose’ sub-category

exchange4media Staff 23-June-2016

O&M has got 6 shortlisted entries, BBDO India has earned 3 and TBWA India has got 1 shortlist

exchange4media Staff 22-June-2016

BBDO Mumbai has bagged one Bronze Lion for Procter & Gamble's 'Ariel Share the Load' campaign

exchange4media Staff 22-June-2016

Ogilvy & Mather has been shortlisted for its campaign for The Akansha Foundation while BBDO India has made it to the shortlist for its work for Procter & Gamble

exchange4media Staff 21-June-2016

GroupM's Mindshare took home the Grand Prix in the Glass Lions category for its campaign 'The 6-Pack Band', a branded content initiative for Hindustan Unilever's Brooke Bond Red Label

Priyanka Mehra 21-June-2016

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