barc-india

Mazhavil Manorama which was at the fourth position in Week 22 climbed two positions up, bagging the second spot in Malayalam GEC category. Zee Telugu came in the first spot outdoing Star Maa in week 23.

exchange4media Staff Jun 18, 2018 8:53 AM

Colors Kannada, Asianet, SUN TV and Star Maa continue to dominate their respective language markets

Neethu Mohan Jun 11, 2018 8:52 AM

Meanwhile Hindustan Lever continued to lead BARC's Top 10 Advertisers with 1,57,598 insertions

exchange4media Staff Jun 1, 2018 8:54 AM

Zee Anmol in overall and rural market witnessed a drop in ratings while Zee TV saw rise in week 21.

exchange4media Staff May 31, 2018 2:28 PM

According to BARC India Data, out of the 488 million impressions the counting day (May 15) has got the lion’s share of viewership

Neethu Mohan May 30, 2018 8:52 AM

Hindustan Lever reclaimed its top spot in BARC's Top 10 Advertisers for the same week with 1,42,698 insertions

exchange4media Staff May 30, 2018 8:51 AM

South Indian GEC Channels Colors Kannada, Asianet, and SUN TV continues to lead the list in their respective languages. Three south Indian channels found their slots in the Top Channels of across genres.

Neethu Mohan May 28, 2018 8:50 AM

As Zee Telugu completes 13 years, Anuradha Gudur tells us about the channel’s journey

Neethu Mohan May 25, 2018 9:35 AM

Zee Anmol continues to dominate overall and rural markets whereas Zee TV leads the urban market.

exchange4media Staff May 24, 2018 2:24 PM

Colors Kannada, Asianet, SUN TV continue to dominate Kannada, Malayalam and Tamil GEC categories respectively

Neethu Mohan May 18, 2018 8:51 AM

Zee Anmol’s Kumkum Bhagya grabbed the leadership spot with 12333 Impressions (000s) in top five programmes in week 19

exchange4media Staff May 17, 2018 3:02 PM

BARC ISI Kolkata

It is important to note that BARC India has seeded its BAR-O-Meters in a scientifically selected set of panel homes to collect TV viewership data.

exchange4media Staff May 15, 2018 10:39 AM

Wipro, TVS Motor Company, Emami and Pepsico were the new entrants in Top 10 Advertisers

exchange4media Staff May 11, 2018 8:53 AM

BARC's week 17 (21 April to 27 April) data is out for South Indian GEC channels

Neethu Mohan May 9, 2018 8:53 AM

Meanwhile, Lizol and Hindustan Lever continued to lead Top 10 Brands and Top 10 Advertisers respectively

exchange4media Staff May 7, 2018 8:52 AM

The ground-up Super Hero Indian IP Little Singham, launched in collaboration with Rohit Shetty Picturez and Reliance Animation, helped the channel increase its reach to 24 million (a historic high for Discovery Kids).

exchange4media Staff May 4, 2018 3:38 PM

Sun TV bagged second position this week with 890534 Impressions (000s) followed by Zee Anmol on third spot with 774763 Impressions (000s)

exchange4media Staff May 4, 2018 2:13 PM

BARC India is a joint industry body, set up by the Indian Broadcasting Foundation (IBF), Indian Society of Advertisers (ISA) and Advertising Agencies Association India (AAAI), adhering to Section 8 of the Companies Act.

exchange4media Staff May 3, 2018 10:29 AM