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The three donuts- Chocoholic (made with KITKAT®), Choco-Crisp (made with MUNCH® NUTS) and Choc-o-Choc (made with BAR ONE®) will be a part of Dunkin’s Signature Donut category

exchange4media Staff Jul 11, 2018 7:31 PM

When packaging shapes brand image?blur=25

Being the only tangible touch-points in a marketing mix, designing and packaging are critical in creating a brand experience

Saloni Surti Feb 7, 2013 10:23 PM