avinash-kumar

R9 TV will have a strong digital presence: Founders

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As R9 TV becomes the latest entrant to the Hindi news space, founders, Sunil Tripathy, Avinash Kumar, Vinod Singh and Karan Mohan say they are here to stand out in the clutter

exchange4media Staff Sep 13, 2019 8:01 AM

CMOs opine - Not possible to substitute TV as a primary brand building medium yet

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At the TV First conference, a panel of experts from Pidilite, Dabur, Patanjali, FCB Ulka, Kellogg India and UltraTech Cement arrived at a consensus that to achieve scale in India TV is the way to go

Pallavi Borkar Feb 1, 2019 2:27 PM

We don’t react to our competitors, they react to us: Avinash Kumar, Marketing Head, Patanjali

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Avinash Kumar, Marketing Head, Patanjali Ayurved, on setting the rules and how they used mobile to reach out to customers effectively

Dolly Mahayan Nov 1, 2017 8:41 AM