arun-natesh
Arun Natesh steps down as Marketing Head, Business Standard

It is learnt that Natesh will be taking up a new role outside the media industry where he will be heading Brand Strategy, Corporate Communication and Customer Relations.

Abid Hasan Mar 8, 2016 8:14 AM

Print sector pins hopes on a slow yet affirmative Q3

E-commerce has contributed to steady ad revenues for most print players

Abid Hasan Nov 28, 2014 8:36 AM

Print industry feeling the pinch as IRS revalidation delayed, say media experts

According to media experts, the print industry has been without a currency for a long time now due to which planners & marketers are relying on dated information, which can prove to be costly

Abid Hasan Jul 1, 2014 9:30 AM

Print players hoping for good revenue hike from political advtg

General publications as well as regional newspapers have an edge when it comes to political ads, given the mass reach. On the other hand, business publications don’t see any significant benefit

Abid Hasan Mar 31, 2014 8:54 AM

Does the industry need an alternate currency to the IRS?

Print players feel that the system needs to be rehauled rather than changing the measurement body. They believe that no currency is better than having an incorrect currency

Abid Hasan Feb 6, 2014 9:06 AM

Print players await refreshed IRS survey; insist on error-free data

With the latest round of IRS data expected in the last week of December 2013, the mood among print players is apprehension mixed with anticipation as the survey takes to technology in a big way

Abid Hasan Dec 11, 2013 9:09 AM

Increasing ‘commercial features’ in newspapers – edit-sanctity at risk?

Advertorials and ‘commercial content’ are increasingly making their way into newspapers and of late, the line between advertorial and editorial is blurring. Does it indicate that advertisers are losing faith in conventional ads? Do advertorials eat into edit space and credibility? exchange4media seeks to find out…

Nitin Pandey Dec 2, 2010 4:33 PM

Business Standard launches stock market portal SmartInvestor.in

Business Standard Ltd has announced the launch of a comprehensive website. SmartInvestor.in is a stock market portal offering in-depth information and insight in a user-friendly format. The portal also enjoys the newspaper's incisive analysis and editorial inputs and gives visitors an unbiased view of corporate performance.

exchange4media Staff Jan 20, 2010 7:43 AM

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