artificial-intelligence
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We list some of the main takeaways for marketers from the annual two-day F8 conference held in San Jose, California

exchange4media Staff May 3, 2018 8:59 AM

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The new funding will be used to expand the Punchh Marketing Cloud to new industries and roll out predictive marketing capabilities using AI and machine learning.

exchange4media Staff Apr 13, 2018 4:41 PM

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Prasun Kumar says virtual experiences are opening an entirely new channel of connection between the buyer and seller

Prasun Kumar Apr 12, 2018 8:52 AM

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McCann India - Chairman Asia Pacific, CEO and Chief Creative Officer, spoke about the changing dynamics of advertising in the wake of disruptive technology

Ruhail Amin Apr 9, 2018 9:00 AM

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Anika Agarwal, Senior VP and Head-Marketing, Digital and Direct sales, Max Bupa Health Insurance, on how they have created their brand name and awareness among the consumers

Anam Khan Mar 30, 2018 8:55 AM

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Vikas Sharan, shares Regalix's vision and mission, and how the company has progressed over the years since its inception in 2004 with the ever-evolving technologies

Dolly Mahayan Mar 22, 2018 8:54 AM

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Robertson, VP Product Engineering - ‎Xaxis, spoke about the unique solutions that Co-Pilot offers, the scope of programmatic in India and the need for making AI more atuned to contextual advertising

Ruhail Amin Mar 20, 2018 9:00 AM

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Finding creative ways to advertise without interrupting the users is a tough challenge for mobile advertising says, Peng Xu, General Manager, Cheetah Mobile

Dolly Mahayan Mar 7, 2018 8:58 AM

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Comparing the growth statistics of internet users since January 2017 and January 2018, Salil Kapoor, Managing Director, HOOQ, said that there has been overall growth of 7 per cent globally

Anam Khan Feb 13, 2018 8:54 AM

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It will be exciting to see what happens to wearable technology in 2018 and how brands embrace new devices.

Dolly Mahayan Jan 11, 2018 8:54 AM

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As of 2017, over 2.3 billion smartphone owners and consumers were spending 69 per cent of their digital media time in front of mobile devices. Should mobile marketers join the bandwagon or should they continue in the direction they’ve been taking since the beginning of the year?

Ashwiny Thapliyal Jan 3, 2018 8:54 AM

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Investments in big data, AI and e-commerce besides the boom in smartphone usage and serious concerns over the spread of fake news dominated the digital talks in 2017

Ruhail Amin Dec 26, 2017 8:55 AM

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Rohan Mehta on the standout trends in digital marketing, AI, appointing Gerard Jayaranjan as National Creative Director and the importance of influencers

Anam Khan Dec 21, 2017 8:51 AM

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By analysing multiple data points about a single user in terms of location, demographics, device, interaction with the website and more, AI technology can help online used car platforms in displaying the best-fitting offers and content to potential customers

Shubh Bansal Nov 15, 2017 9:00 AM

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Adopting visual search tools for consumers will be inevitable for the online retail sector to realise their ultimate goal - Sale

Harsh Shah Sep 14, 2017 8:14 AM

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In an interview with e4m, Ambarish Gupta, CEO, and Founder - Knowlarity Communications spoke about how cloud technology has revolutionised customer engagement

Ruhail Amin Sep 11, 2017 7:42 AM

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Artificial Intelligence still has a long way to go in India, according to Sachin Pendse, Global Data Modeling, Architect and Reporting Hub lead – Data & Analytics, Mondelez

Ronald Menezes Sep 4, 2017 8:02 AM

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Revolutionary innovations around the Internet of Things (IoT) are expected to redefine the way digital payment services are being offered to customers. In an interview with exchange4media, Prashant Mehta of SapientRazorfish spoke about the evolving digital payment ecosystem in the country and more.

Ruhail Amin Sep 4, 2017 7:57 AM

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The CEO and MD of Diageo feels that with the growing start-up culture, new businesses are bringing different perspective and value additions to traditional models of business

Ruhail Amin Aug 31, 2017 7:41 AM