arnav-ghosh
Augmented reality elicited interest from brands in 2016, say agencies but the interest still tended to be more tactical than strategic
Abhinn Shreshtha Jan 2, 2017 7:54 AM
Having made their foray into the world of Augmented Reality, the author along with Penguin Books India, is breaking the fourth wall by giving readers the chance to interact directly with him, through a seemingly inanimate book cover
From data mining and implementation, mobile wallets, emerging media like visual marketing & machine learning, clubbed with AI leading, 2016 will be all about enhanced customer experience, writes Arnav Ghosh, CEO, Blippar India.
Arnav Ghosh Mar 4, 2016 9:09 AM
Having just raised $45 million in funding last year and close to 700,000 users in the country at last count, Blippar has now set its eyes on India. We caught up with Arnav Ghosh, CEO of Blippar India to learn more about the company's plans for the future.
Abhinn Shreshtha Feb 26, 2016 8:27 AM
