anilkumar-sathiraju
“If you’re not talking the language of ‘Digital’, you’re out of the business”

Today, brands & youth are talking a different language. If you don’t understand their requirements & understand what their needs are, then you are out of the race, says Anilkumar Sathiraju, AVP & Head - South, DDB Mudra Max

Deepa Balasubramanian Aug 2, 2014 12:12 PM

Increase in ad rates: What's in store for radio?

With all major radio players increasing ad rates in the last few months, exchange4media takes a look at how this move will work out for the industry

Saloni Surti Jun 5, 2013 8:33 PM

My fav TV character: Ram Kapoor of ‘Bade achhe lagte hain’

“Ram Kapoor’s charm and acting prowess makes him my favourite character,” says Anilkumar Sathiraju of DDB Mudra Max

Synjini Nandi Feb 27, 2013 7:56 PM

DDB MudraMax bags media duties of Garuda Polyflex Food

The win comes on the back of a multi-agency pitch. The account will be handled out of DDB MudraMax’s Bangalore office

exchange4media Staff Feb 20, 2013 8:50 PM

DDB MudraMax bags media duties of Garuda Polyflex Food

The win comes on the back of a multi-agency pitch. The account will be handled out of DDB MudraMax’s Bangalore office

exchange4media Staff Feb 20, 2013 8:50 PM

Billboard of the week: Big Bazaar’s latest campaign

The campaign has TV’s most famous personalities endorsing the message effectively, says Anilkumar Sathiraju of DDB Mudra Max

Priyanka Nair Jan 3, 2013 7:29 PM