Dr Morepen?blur=25

Irani highlights the conveniences of home-use medical devices in the film

exchange4media Staff Oct 18, 2021 1:03 PM

durga puja campaign?blur=25

Here’s how the brand world celebrated the festivals with their campaigns and brand activations in 2021

Mansi Sharma Oct 14, 2021 6:55 PM

anil viswanathan?blur=25

Anil Viswanathan, Senior Director- Marketing, Mondelez India, talks about the Madbury campaign on the sidelines of the launch of its third edition

Mansi Sharma Oct 14, 2021 8:53 AM

kamla pasand?blur=25

While Amitabh Bachchan ending his association with Kamla Pasand may set a new precedent in responsible advertising, ASCI has always been clear about keeping celebs away from pan masala ads

exchange4media Staff Oct 12, 2021 12:31 PM


Dhiman’s primary responsibilities revolve around leading the marketing endeavours and revenue growth

exchange4media Staff Oct 11, 2021 5:34 PM

kiara advani?blur=25

The jewellery brand has also unveiled their new campaign titled ‘Now is the time’ featuring the actress

exchange4media Staff Oct 7, 2021 1:30 PM

ranveer singh?blur=25

The stakeholders of the show share exclusive insight into the its format, marketing strategies and more

Javed Farooqui Oct 7, 2021 8:37 AM

Content Jam?blur=25

The conference will be followed by the Indian Content Marketing Awards 2021 to acknowledge the best work in the domain

exchange4media Staff Oct 7, 2021 8:25 AM


#Shine Brighter campaign has been conceptualised by Dentsu South Asia

exchange4media Staff Oct 4, 2021 6:25 PM

Disha Patani?blur=25

As part of the association, Patani will appear in multiple campaigns which will run across platforms

exchange4media Staff Oct 4, 2021 11:36 AM

Jyoti Despande,?blur=25

With the company finally getting a leader on top with the appointment of Jyoti Despande, Viacom18 now looks to move beyond its Hindi GEC and Kids bastions

Javed Farooqui Oct 4, 2021 8:30 AM


The agency will chart the strategic roadmap for the brand, providing the creative impetus to build a formidable digital presence

exchange4media Staff Sep 29, 2021 11:38 AM

khaby lame?blur=25

Industry watchers believe that the campaign is a testament to the fact that influencer marketing has a lot of potential to grow and deliver spectacular geo-agnostic results for brands

Mansi Sharma Sep 29, 2021 8:26 AM

Pitch CMO Summit?blur=25

At the Pitch CMO Summit 3.0, a panel shared insights on ‘Future-proofing brands: Need for a playbook for the connected era’

exchange4media Staff Sep 28, 2021 12:42 PM

gopa kumar?blur=25

Menon will be based out of Gurgaon and will report to COO Amin Lakhani

exchange4media Staff Sep 28, 2021 12:21 PM

khaby lame?blur=25

The 21-year-old TikTok star has created a short video skit with content-creator Viraj Ghelani in Lame's first-ever association with an Indian brand

exchange4media Staff Sep 28, 2021 10:44 AM

Rahul Gangwani?blur=25

Gangwani will be developing the brand’s editorial strategy and spearheading the rollout of new brand campaigns and events

exchange4media Staff Sep 27, 2021 12:44 PM