Distribution, monetisation major challenges for app developers?blur=25

As per's Mobile App Developer Survey 2013, 84% independent developers face distribution challenges, while 82% game/ app development companies face monetisation challenges

exchange4media Staff Jan 14, 2014 9:18 AM

Sellers have too long focused on the narrow spectrum of sales: Niraj Dawar?blur=25

Once you start to uncover costs & risks, you realise that there is tremendous amount of value that the customer is willing to pay that we neglect because of our focus solely on the product, said Prof Dawar in a special interaction with Vikram Sakhuja, Global CEO, Maxus

Abhinav Trivedi Dec 24, 2013 8:15 AM

We want Android & iOS users to experience the power of BBM: Sunil Lalvani?blur=25

In an exclusive video chat, the MD of BlackBerry India talks about the rationale behind making BBM available across various platforms & the benefits for BlackBerry, among other things...

Twishy Oct 25, 2013 7:44 AM

The mobile war begins as manufacturers resort to competitive advtg?blur=25

With Google taking a dig at Apple with its new Android KitKat TVC & Nokia calling the funky colours in the new iPhone series an imitation of its own style, we await to see how Apple will counter attack

Saloni Surti Sep 16, 2013 8:33 AM

Firstpost launches 4-min promo for its interactive, video views platform?blur=25

Conceptualised & directed by Contract's Ravi Deshpande, the ad showcases a monologue of a quintessential modern woman panning multiple subjects

exchange4media Staff Jun 18, 2013 4:02 PM

BBC Hindi now available via Android smartphone app?blur=25

BBC World Service has further expanded the availability of its Hindi-language news content on mobile phones by developing an app in Hindi for Android smartphones

exchange4media Staff Mar 13, 2013 8:09 PM

Twitter accounts for 90% of all Android discussions on social?blur=25

Twitter is a storehouse of people’s personal sentiment. Mainstream media trails by a long distance, says a study by Social Wavelength

exchange4media Staff Feb 4, 2013 8:13 PM

Apple & Blackberry users in India lead in buying apps?blur=25

Users of these two OS are leaders in buying apps or making purchases within installed apps on their smartphones; Android users are a distant third

exchange4media Staff Feb 1, 2013 8:15 PM

Digital is accountable, but is it sustainable??blur=25

Jonathan Bill, SVP - Innovation & Business, Vodafone believes that digital media needs to evolve into a viable business

Noor Fathima Warsia Sep 25, 2012 1:10 AM

Gen Y driving smartphone usage: Nielsen study?blur=25

Eleven per cent of Gen Y (<25 years) own a smartphone, as compared to six per cent of Gen X (>25 years) in urban India, reveals the study

exchange4media Staff Aug 28, 2012 6:47 PM

Pulp Strategy launches augmented reality mobile app?blur=25

The app adds a new dimension to experiential marketing campaigns and enables adding digital content to printed media

Shree Lahiri Aug 6, 2012 8:26 PM

Reliance bets big on Android?blur=25

Reliance Communication has taken an aggressive marketing route to acquire a larger share of the Indian Android market

Rahul Dubey May 30, 2012 8:01 PM

Google's big bet on mobile internet?blur=25

Ten reasons why Rajan Anandan, MD of Google India believes that the Indian digital industry will be led by mobile devices

Rahul Dubey Apr 16, 2012 12:32 PM

BharatMatrimony expands suite of mobile services & apps?blur=25

Consim Info Pvt Ltd celebrated Diwali with an expanded suite of mobile services, including upgraded WAP sites and apps for iPhone, iPad, BlackBerry, Nokia and Android users in India.<br /> &nbsp;

exchange4media Staff Nov 8, 2011 10:18 AM

Guest Article: Why clicks for your apps are a tricky media buy?blur=25

Every app isn&rsquo;t a blockbuster, however, with efficient media buying, a large audience can be created for the app in a short period of time, writes Alap Ghosh, Head of Sales, Mobango.

Alap Ghosh Aug 1, 2011 8:28 AM

InMobi serves 18 billion ads in APAC?blur=25

InMobi&rsquo;s Mobile Insights Report reveals that the reach of the mobile internet has continued to grow at a steady ten per cent in the Asia pacific, and that nearly half the 18 billion monthly ad impressions served were in India.

exchange4media Staff Jun 9, 2011 8:54 AM

Naaptol launches Android app?blur=25

Online retailers Naaptol have launched an Android based application to reach out to smartphone users. The new platform will enable people to shop on Naaptol more easily.

exchange4media Staff May 5, 2011 9:55 AM

Times Jobs now available on all mobile platforms?blur=25 introduces apps for iPhone, Android and Java/Symbian phones, available on all phones in India for free today.

exchange4media Staff Apr 12, 2011 8:36 AM

ToI launches apps for iPad, iPhone, Android, Blackberry?blur=25

The Times of India has launched apps for the iPad, iPhone, Android and Blackberry platforms, which will give people access to regular updates from the Times Network.

exchange4media Staff Apr 1, 2011 9:27 AM

Guest Article:  Mobile advertising riding the innovation wave?blur=25

Mobile advertising in India is expected to grow through innovation, says Saurabh Bhatia, Co-founder and Chief Business Officer of video ad network Vdopia.

Saurabh Bhatia Mar 21, 2011 5:24 PM