Attri, COO and Group Revenue Head of TOP FM, spoke to exchange4media about the radio network soon completing a year, marketing and advertising trends in the regional space and more

Priyaankaa Mathur Aug 12, 2019 8:08 AM

Aadvik’s products are available on their website and e-commerce platforms like Amazon, Flipkart, eBay

exchange4media Staff Jul 26, 2019 12:04 PM

Akshali Shah, Senior VP, Strategy (Sales & Marketing), Parag Milk Foods, tells us how the company’s growth will largely be driven by the health and nutrition category in future

Christina Moniz Jul 23, 2019 8:15 AM

Awards were given to top 5 brands in 10 categories, including Bottom of the Pyramid, Challengers, Digital Masters, Evergreens, Globetrotters, Impactful Debuts, Millennials & Social Contributors

exchange4media Staff Jul 19, 2019 8:22 PM

While lot of brands have changed their identity to stay relevant, brands such as Amul, Britannia, KFC, Nike and KitKat have refrained themselves from any alteration; be it logo, philosophy or tagline

Dolly Mahayan Jun 7, 2019 8:46 AM

The packaging industry, which stood at $32 billion in 2015, had grown at a CAGR of 15% in the last 5 years and is expected to continue growing at a CAGR of 13-15% in coming years

Anam Khan Jun 4, 2019 8:56 AM

Announcing Amul as the principal sponsor for Afghanistan cricket team at the upcoming ICC Cricket World Cup 2019, Sodhi, shared insights on the partnership and more

Dolly Mahayan May 8, 2019 8:30 AM

Amul's logo will appear on the leading arm of Afghanistan team playing jerseys as well as on the training kits throughout the World Cup from May 30 to July 14, 2019

exchange4media Staff May 7, 2019 4:32 PM

Amul has collaborated with Almond Branding for an end-to-end brand building, packaging design, and communication design

exchange4media Staff Mar 26, 2019 2:58 PM

At the ninth edition of NEONS OOH Conference and Awards 2019 experts took centre stage to discuss issues prevailing in the OOH sector

exchange4media Staff Mar 9, 2019 10:59 AM

The bench partly allowed the appeal and allowed Amul to use the two TV commercials after it removes portions disparaging rivals like Kwality Wall’s

exchange4media Staff Dec 29, 2018 10:31 AM

Shashi Sinha, CEO, IPG Mediabrands, was speaking at the second edition of exchange4media’s India Brand Conclave

exchange4media Staff Nov 30, 2018 4:25 PM

At the 16th edition of the event, the MD spoke about how machine intelligence is helping farmer-based organisations, and about bringing in opportunities for AI

exchange4media Staff Nov 19, 2018 8:45 AM

A few snapshots from the exchange4media Conclave held on November 16 at the Taj, Santacruz in Mumbai

exchange4media Staff Nov 17, 2018 10:42 AM

From Amul’s utterly-butterly message to Durex India’s sassy wish to them, brands ensured they cashed in on the big celebrity wedding.

exchange4media Staff Nov 16, 2018 8:46 AM

Today at the exchange4media Conclave, decision makers from the media & advertising industry will discuss trends that assist them in growing the overall business

exchange4media Staff Nov 16, 2018 8:32 AM

Sodhi, MD, Gujarat Co-operative Milk Marketing Federation Ltd. (AMUL) and Agarwal, CEO & MD, Lenovo India, to deliver insightful talks at e4m Conclave in Mumbai on November 16

exchange4media Staff Nov 6, 2018 8:31 AM

From Air India, Amul, HSBC, Bharat Matrimony, Uber, Symbiosis and Bikaji, the film features a hefty number of product placements

Misbaah Mansuri Jun 6, 2018 8:54 AM

The campaign has already won a D&AD Yellow Pencil, 12 Abbys at GoaFest, Bronze at New York Festival and was a Finalist at One Show.

exchange4media Staff May 15, 2018 8:58 AM

The creative reads ‘Zara aankhon mai bharlo paani' condemning the barbarity of the rape of an 8-year-old

exchange4media Staff Apr 20, 2018 9:20 AM