Its contest activiation “Grado Dekho, Big B Se Milo", gives consumers a chance to meet legendary actor, Amitabh Bachchan

e4m Desk Sep 20, 2018 2:50 PM


The session was chaired by Devendra Deshpande, Head Content Plus, Mindshare

e4m Desk Sep 10, 2018 8:56 AM


The show will go on- air from 3 September at 9pm from Monday- Friday.

Sonam Saini Aug 29, 2018 8:54 AM

Nitesh Tiwari?blur=25

Tiwari who has been associated with the campaign from the beginning, spoke about the overarching thought behind the campaign, working with the brand over years and more

Misbaah Mansuri Jul 27, 2018 8:58 AM


The campaign has been conceptualized and written by Nitesh Tiwari and Nikhil Mehrotra

e4m Desk Jul 23, 2018 4:48 PM


A bank union has alleged that the ad is ‘disgusting’ and creates distrust in the banking system

e4m Desk Jul 19, 2018 11:57 AM


The TVC emphasizes the value of trust and the importance of standing up for what is right

e4m Desk Jul 17, 2018 12:24 PM


The agency strengthens its portfolio winning the accounts of Lactalis Group’s Anik range, Germany’s Baby Sebamed, Wagh Bakri - Mili Tea, and brands from Emami Group

e4m Desk Jul 16, 2018 8:55 AM


Conceptualized by RK Swamy BBDO, the ad campaign primarily aims to highlight the new-age features of Lloyd LED TVs

e4m Desk Jun 23, 2018 10:03 AM


Registrations for this season of KBC are open until 22nd June wherein at 8:30 pm a question will be released by Mr. Amitabh Bachchan

e4m Desk Jun 11, 2018 5:18 PM


We bring you a round up of the headlines making news this week

e4m Desk Jun 9, 2018 8:50 AM


Brand experts feel Horlicks will have to come clean on the claims against it to retain the brand image

Misbaah Mansuri Jun 7, 2018 9:00 AM

Horlicks Mission Poshan?blur=25

Government officials, NGOs, corporate houses and citizens also to come together to support Horlicks Mission Poshan campaign

e4m Desk Jun 2, 2018 9:00 AM


The registration for the show will start at 8.30pm on June 6, 2018, wherein the actor will ask one question every night till June 20

e4m Desk May 30, 2018 12:58 PM


Chairman and Managing Director has launched six showrooms on a single day in UAE, and seven showrooms in one day in Qatar

Misbaah Mansuri May 30, 2018 8:59 AM


The actor-turned entrepreneur has collaborated with Niti Ayog’s flagship initiative-- Women Entrepreneurship Platform

Anam Khan May 28, 2018 8:49 AM


Known in media circles as shy and introvert, it was indeed a surprise seeing Shweta on screen, even though it was just in a Kalyan Jewellers commercial.

e4m Desk May 23, 2018 6:52 PM


The ad which was shot on Monday in Mumbai’s Film City in Goregaon is slated to go on air in July.

e4m Desk May 23, 2018 8:20 AM


Kyle Kiang, the Global marketing head announced plans to open five new experience centres and 10 service centres across India.

Madhuwanti Saha May 21, 2018 9:56 AM


Anticipates greater community involvement through this year’s campaign theme

e4m Desk May 11, 2018 6:21 PM