amazon
TimeOOH

Amazon’s Mini Mela activation has been planned across four key touch points--airports, metro stations, malls and corporate parks

exchange4media Staff 13 hours ago

BARC

Ad insertions by Amazon India, which has been ranking as the number 1 advertiser for the past 2 weeks, rose from 14889 in week 38 to 30729 in week 39

exchange4media Staff Oct 9, 2019 8:52 AM

Manish Tiwary Amazon India

Manish Tiwary, VP - Category Management, Amazon India, talks about new growth parameters the Great Indian Festive Sale 2019 has recorded, marketing strategies and more

Shreshtha Verma Oct 9, 2019 8:49 AM

DishTV Amazon Prime Video

Through this association, Dish TV and d2h subscribers will be able to seamlessly access Amazon Prime Video app on their TV

exchange4media Staff Oct 7, 2019 12:45 PM

TAM Adex

According to the data, Amazon Online India is the top advertiser, leading with 10 per cent insertions

exchange4media Staff Oct 7, 2019 8:33 AM

Tam

YouTube has emerged as top publisher; rediff.com and timesofindia.indiatimes.com take next two spots

exchange4media Staff Sep 30, 2019 4:39 PM

Dish TV

d2h subscribers will now be able to set reminders for their favourite programmes, get recommendations on trending programmes and do much more

exchange4media Staff Sep 30, 2019 4:05 PM

Festive Sales

Industry experts explain how they are strengthening their businesses during the economic slump with the help of festive sales

Shreshtha Verma Sep 30, 2019 8:25 AM

raviDesai

The Director, Mass & Brand Marketing, Amazon India, shares the shifts in marketing practices he has observed

exchange4media Staff Sep 30, 2019 8:24 AM

amazonin

The increased capacity will ensure faster deliveries and enhanced customer experience during the festive season

exchange4media Staff Sep 24, 2019 3:23 PM

paidviewers

Industry experts tell us why targetting premium viewers is important in clinching viewship in the cluttered OTT space

Nafisa Shaheen Sep 23, 2019 9:00 AM

HOOQ

Through this association, HOOQ subscribers can avail a one-click subscription to their favourite content using Amazon Pay. They can also avail exclusive cashback on monthly and annual subscriptions

exchange4media Staff Sep 18, 2019 1:58 PM

Vijay Subramaniam Amazon

Subramaniam, Director & Content Head, Amazon Prime Video talks about increasing competition in the OTT space and why Television will always be a thriving universe

Moumita Bhattacharjee Sep 18, 2019 8:22 AM

Ravi

Ravi Desai, Director, Mass and Brand Marketing, Amazon India, talks about the 6,000-km truck tour for the sale campaign, the marketing spends and going regional

exchange4media Staff Sep 17, 2019 8:53 AM

apple

Apple is set to launch its OTT service in November at a mere Rs 99 a month. We ask experts what it means for the OTT players in India

Shikha Paliwal Sep 12, 2019 8:53 AM

Streamingwar

Industry experts say while consumers are increasingly opting for OTT services, advertising on these platforms is gaining huge demand

Nafisa Shaheen Sep 5, 2019 8:33 AM

OTT Platforms

As the OTT industry continues to grow, digital rights for films have prominently figured as a source of revenue generation

Shikha Paliwal Aug 27, 2019 8:39 AM

Netflix

The study by SEMrush has found that after Netflix announced its new subscription plan for India its price search volume jumped by 83% between June and July

exchange4media Staff Aug 21, 2019 4:37 PM

Sale

As per an industry estimate, sales growth of 25-30 per cent is witnessed during peak discount period around festivals such as Diwali and Navratri

Anjali Thakur & Nafisa Shaheen Aug 21, 2019 9:14 AM