akshay-mehrotra
Metal adds Policybazaar to its kitty

Metal has already begun work on the insurance website and has created a new positioning for Policybazaar

Deepa Balasubramanian Nov 30, 2012 8:33 PM

“Banners, jackets are distractions, not innovations”

DDB MudraMax’ NP Sathyamurthy, Amar Ujala’s Sunil Mutreja, WLCI’s Vinay Pasricha in conversation with Policy Bazaar’s Akshay Mehrotra

Pallavi Srivastava Jul 23, 2012 8:35 PM

Policybazaar.com assigns ad sales duties to Aidem

The association will help in optimising the ad space available on the website and bring about more value proposition for prospective customers

exchange4media Staff Apr 3, 2012 8:36 AM

Ozone delivers performance at scale for PolicyBazaar

Ozone Media has a mandate to run campaigns for the brand across different marketing objectives – from building awareness to achieving conversions

exchange4media Staff Feb 23, 2012 7:39 AM

Maxus India bags PolicyBazaar.com’s media mandate

Maxus India’s Delhi office has been awarded the media duties of PolicyBazaar.com. Mudra Communications is the creative agency on the business. The account is pegged in the vicinity of Rs 22-25 crore.

Noor Fathima Warsia Sep 7, 2011 3:14 PM

PolicyBazaar.com launches its first ever TV campaign

Have you ever been fooled by any agent while buying an insurance? Or have you ever found yourself saying “Ullu Banadiya”? Taking the real life situation to reel life, PolicyBazaar.com, country’s largest online insurance aggregator, has launched is first ever ad campaign – ‘Ullu Banna Achi Baat Nahi’, crafted by Mudra.

exchange4media Staff Sep 6, 2011 9:25 AM