ajit-varghese
Tata Tea awards media biz to Maxus India?blur=25

The account size is estimated to be Rs 50 crore. Madison Media Group is the incumbent on the account

Priyanka Mehra Feb 20, 2013 9:13 PM

Tata Tea awards media biz to Maxus India?blur=25

The account size is estimated to be Rs 50 crore. Madison Media Group is the incumbent on the account

Priyanka Mehra Feb 20, 2013 8:52 PM

Market forces will decide ad rates: Media planners?blur=25

While planners & buyers say that TRAI ad regulation benefits consumers, they also point out that ad rates will be a function of demand and supply

Noor Fathima Warsia May 16, 2012 9:07 PM

Market forces will decide ad rates: Media planners?blur=25

While planners & buyers say that TRAI ad regulation benefits consumers, they also point out that ad rates will be a function of demand and supply

Noor Fathima Warsia May 16, 2012 1:40 AM

Maxus India appoints ESP Head?blur=25

The agency has appointed Shailja Vohra as Head for Maxus ESP. She will be based in Delhi and will report to Ajit Varghese, MD, Maxus and Motivator, South Asia

exchange4media Staff Mar 19, 2012 9:19 AM

Maxus parts ways with Parle; biz moves to TME–MPG combine?blur=25

Maxus India has ended its relation with Parle Products. Parle has now consolidated its Rs 50 crore media mandate with TME & MPG combine

Noor Fathima Warsia Jan 6, 2012 7:35 AM

Changes at Maxus: New roles for Kartik Sharma, Vidyadhar Kale, Rajendra Dwivedi?blur=25

Maxus has made some senior level changes. Kartik Sharma has been promoted to Managing Partner. Maxus Mumbai will now be handled by two General Managers – Vidyadhar Kale and Rajendra Dwivedi.

Shanta Saikia Jun 7, 2011 8:22 AM

STAR markets IPL, courtesy YouTube?blur=25

STAR India has been using the protagonists of its top soaps to promote Indian Premier League Season 4 on YouTube in a big way, an initiative orchestrated by Maxus.

exchange4media Staff May 25, 2011 8:38 AM

Maxus Global elevates Ajit Varghese?blur=25

In a recent development, Maxus Global has decided to entrust additional responsibility on Managing Director Ajit Varghese. Varghese will now also run Maxus in the South Asian markets comprising Bangladesh, Pakistan and Sri Lanka, besides running Maxus and Motivator – the two GroupM brands in India.

Rishi Vora May 10, 2011 1:35 PM

HT, Mid-Day join the IPL3 blitz with mass level print activity?blur=25

IPL3 has been witnessing various marketing activities around it. Joining this bandwagon were Hindustan Times and Mid-Day, which brought out no less than eight full page ads on their front page, denoting the eight IPL teams for their editions on March 12, 2010, the day the tournament kicked off. The entire mass level print activity for HT was conceptualised by Maxus, while Ogilvy India is the creative agency for the print campaign.

exchange4media Mumbai Bureau Mar 15, 2010 8:29 AM