Airtel’s maiden TVC for 4G invites users to ‘speed’ challenge?blur=25

The campaign conceptualised by Taproot is based on the insight that people are sceptical about claims on speed and the inertia to change SIMs is high

Sarmistha Neogy Aug 17, 2015 8:43 AM

Bharti Airtel appoints Rajiv Mathrani as Chief Brand Officer of India operations?blur=25

He will report to Srini Gopalan, Director of Consumer Business, Bharti Airtel, and will be taking over from Mohit Beotra, who is moving on from Airtel

exchange4media Staff Aug 5, 2015 9:02 AM

Bharti Airtel India revenues grow by 10% YoY; mobile data revenue at Rs 2,609 crore sees a growth of 67.3% YoY?blur=25

India revenue growth was led by 22.2% in ‘Airtel business’ (B2B) and 15.8% in Digital TV. Adjusted for the impact in reduction of termination rates, India revenues grew on an underlying basis by 12.7 per cent and mobile revenues by 12.2 per cent YoY

exchange4media Staff Aug 5, 2015 8:45 AM

Airtel Digital TV launches 'Made in India' set-top boxes?blur=25

The DTH service provider, in keeping with the government's Make In India initiative, will launch their first indigenously manufactured set-top-boxes

exchange4media Staff Jul 18, 2015 8:53 AM

Trendspotting: Brands bag global laurels on back of social issues?blur=25

Social issues seem to be the name of the game when it comes to winning awards in the international context. Looking at recent trends, it seems the best bet to reach out to consumers and outshine in any industry is to create ads that raise social issues and fight taboos

Ankur Singh & Sarmistha Neogy Jul 14, 2015 8:36 AM

Snapdeal appoints Airtel's Govind Rajan as Chief Strategy Officer?blur=25

Rajan brings over 17 years of experience in customer life cycle management and marketing capability to Snapdeal’s leadership team

exchange4media Staff Jul 7, 2015 1:36 PM

Net Neutrality report soon, assures Ravi Shankar Prasad?blur=25

Telecom minister Ravi Shankar Prasad has assured that the government will soon be coming out with its report on Net Neutrality, though it is waiting for TRAI to report with its recommendations first.

exchange4media Staff Jun 30, 2015 2:43 PM

Airtel rolls out new digital campaign for 4G Home WiFi?blur=25

3 videos released as part of the campaign talk about how the 4G network allows superfast upload and download, HD video calls with zero lag & high speed across multiple devices

Sarmistha Neogy Jun 25, 2015 9:15 AM

Snapdeal appoints Airtel’s Anand Chandrasekaran as Chief Product Officer ?blur=25

Chandrasekaran brings over 15 years' experience in delivering products and revenue in mobile, search content and big data to Snapdeal's leadership

exchange4media Staff Jun 11, 2015 4:28 PM

Airtel's Chief Product Officer Anand Chandrasekaran quits?blur=25

Chandrasekaran was with Airtel for 13 months. Prior to Airtel, he was working for Yahoo

exchange4media Staff May 28, 2015 6:29 PM

Airtel launches ‘Bachat Ki Khunn Khunn’ campaign for its prepaid users?blur=25

The new TVC, a creative execution based on the premise of ‘sound of savings’, has been conceptualized by Taproot

exchange4media Staff May 2, 2015 8:20 AM

Net Neutrality: 'Sabka Internet' initiative: COAI pushes for 'healthy debate' on net neutrality vs net equality?blur=25

COAI, whose leadership team comprises Ashok Sharma of Aircel, Gopal Vittal of Airtel, Himanshu Kapania of Idea Cellular, Shanker Adawal of Reliance Jio, Rajiv Bawa of Telenor, Arvind Bali of Videocon, and Sunil Sood of Vodafone India, launches “Sabka Internet, Sabka Vikas” programme and promotes Net Equality

Ankur Singh Apr 27, 2015 8:28 AM

"Vikram will focus on here and now of our clients' businesses...," says Sam Balsara?blur=25

"Vikram will focus on here and now of our clients' businesses and their future growth strategies that can be impacted by media," says Madison World Chairman & MD Sam Balsara as he talks about Sakhuja joining Madison Media Group including OOH as Partner and Group CEO

Priyanka Mehra Apr 22, 2015 9:26 AM

Net Neutrality: Social media puts a hilarious spin on net neutrality?blur=25

We take you through some of the best creative enterprises on social media that address the issue of net neutrality while tickling the funny bone

Ankur Singh Apr 21, 2015 8:16 AM

Net Neutrality: Airtel's Gopal Vittal clears misconceptions around Airtel Zero in an email to customers?blur=25

Addressing consumers in an email, Vittal reiterates, “There has been a deliberate effort by some quarters to confuse people that we will offer differential speeds or differential access for different sites. This is untrue…”

exchange4media Staff Apr 20, 2015 8:27 AM

Net Neutrality: Internet companies unite to #savetheinternet?blur=25

For internet-based companies, it makes perfect sense to ensure that the nascent online ecosystem is not burdened by unnecessary regulations and rules. No wonder there is an overwhelming support in this sector for net neutrality

Abhinna Shreshtha Apr 17, 2015 8:28 AM

Net Neutrality: Post Flipkart's exit from Airtel Zero, Cleartrip and NDTV pull out of Facebook's

Cleartrip made a statement supporting Net Neutrality withdrawing their association with, while NDTV’s Prannoy Roy tweeted that they were committed to net neutrality and therefore will not be part of Facebook’s initiative

exchange4media Staff Apr 16, 2015 9:11 AM

Net Neutrality: Airtel's Srini Gopalan clears the air on myths about Airtel Zero and Net Neutrality ?blur=25

Setting the record straight on preferential access, speed and other issues, Srini Gopalan, Director – Consumer Business, Bharti Airtel says, “We are seeing a big and somewhat unrelated debate on net neutrality with regards to the product… Airtel Zero is “free” for all our consumers and open to all marketers – big or small”

exchange4media Staff Apr 16, 2015 8:42 AM

Net Neutrality: Does Airtel Zero deserve the backlash??blur=25

Does Airtel deserve the outrage directed against it? Probably not, when you consider so many other similar events have gone under the radar. What it does highlight is the lack of trust the Indian consumer has for telcos

Abhinn Shreshtha Apr 16, 2015 8:36 AM

Net Neutrality: As net neutrality debate heats up, Flipkart pulls out of Airtel Zero?blur=25

The brand has now decided to call off the negotiations with Airtel. Flipkart, now, claims to have committed itself fully to the cause of net neutrality in India

exchange4media Staff Apr 15, 2015 1:15 PM