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PSU?blur=25

Experts feel that brand visibility is indispensable in government bodies too

Nafisa Shaheen Mar 2, 2020 4:59 PM

Pitch CMO Panel 1?blur=25

At the Pitch CMO Summit in Mumbai, marketing experts discussed how evergreen brands can continue to remain relevant

exchange4media Staff Mar 2, 2020 8:36 AM

100 Pipers?blur=25

The brand’s below-the-line campaign ‘Play For A Cause’ channelled 100 musical gigs, which were performed on a single day across 27 cities

exchange4media Staff Feb 26, 2020 11:22 AM

newspaper?blur=25

With strong readership reflecting sustainable growth, newspapers in Punjab have recorded a steady growth in terms of advertisers and advertising rates

Tasmayee Laha Roy Feb 18, 2020 8:32 AM

Prasanjeet Dutta Baruah?blur=25

Prasanjeet Dutta Baruah, Vertical Head - Tech, Telecom & Automotive, Facebook India, talks about how brands are aggressively leveraging Instagram to promote their businesses

Tasmayee Laha Roy Feb 17, 2020 8:17 AM

Angel Broking?blur=25

The marketing campaign is built around digital first approach to target the millennials, primarily in tier 2 and tier 3 cities

exchange4media Staff Feb 10, 2020 1:58 PM

Instagram?blur=25

The campaign launched in the run up to Safer Internet Day will run through 2020 and reach half a million people

exchange4media Staff Feb 10, 2020 1:41 PM

FCB Ulka?blur=25

The campaign is an innovative depiction of underprivileged girls on periods using Instagram Stories as the medium

exchange4media Staff Feb 10, 2020 12:54 PM

Wok Express rebrands as Chinese Wok?blur=25

The rebranding is aimed at honing the brand's focus on its Chinese cuisine offering

exchange4media Staff Feb 6, 2020 6:48 PM

AAPflix?blur=25

With memes, snackable video content, hashtags and a video series, AAP is leveraging its social media presence like never before

Tasmayee Laha Roy Feb 5, 2020 8:14 AM

Jagran Prakashan?blur=25

The publishers of Dainik Jagran has seen 16% growth in Consolidated Net Profit at Rs 81.61 crore

exchange4media Staff Feb 1, 2020 1:47 PM

Social media marketing?blur=25

With Snapchat creating brand filters and Instagram introducing in-app purchases, marketing has undergone a sea change thanks to social media. However, experts say we have only scratched the surface

Shreshtha Verma Jan 31, 2020 8:19 AM

Instagram?blur=25

Prasanjeet Dutta Baruah, Business Head - Technology, Telecommunications, Automative at Facebook shares insights on the top 5 macro trends to watch out for in 2020 and more

Anjali Thakur Jan 23, 2020 9:42 AM

IGTV?blur=25

The photo-sharing app has also started testing a desktop DM feature that lets users share direct messages with others through the browser

exchange4media Staff Jan 21, 2020 3:01 PM

IRS?blur=25

The survey also released the data for the top magazine where India Today Hindi, as well as English, took the number 1 spot

exchange4media Staff Jan 20, 2020 3:00 PM

Jeff Bezos in India?blur=25

Jeff Bezos, Founder & Chief Executive of Amazon, spoke on a wide array of topics in a fireside chat with Amit Agrawal, Country Head, Amazon India

Ruhail Amin Jan 16, 2020 8:57 AM

Fake news?blur=25

With Instagram recently rolling out an update to enable users to identify fake news, we speak to industry experts about the menace of misinformation

exchange4media Staff Jan 7, 2020 8:28 AM

NDMPL?blur=25

The agency founded by Natasha Saraogi has a set of renowned clients in the fashion industry, such as Central, and FBB.

exchange4media Staff Jan 6, 2020 2:47 PM

BJP?blur=25

The BJP is likely to emerge as the biggest spender on OOH for the upcoming Delhi assembly elections

exchange4media Staff Jan 2, 2020 8:22 AM