agnello-dias
UTV Bindass refreshes its brand identity

UTV Bindass, an Indian youth entertainment brand, is all set to undergo a mega transformation. Taproot India is the force behind the new brand campaign

Priyanka Nair Apr 12, 2012 10:06 AM

Flashed Yesterday: TapRoot India’s Agnello Dias in Titanium & Integrated Jury @Cannes Lions

Dias is the second Indian creative professional to be part of the elite Titanium & Integrated Jury at Cannes Lions Intl Festival of Creativity

exchange4media Staff Mar 21, 2012 9:04 AM

TapRoot India’s Agnello Dias in Titanium & Integrated Jury @Cannes Lions

Dias is the second Indian creative professional to be part of the elite Titanium & Integrated Jury at Cannes Lions Intl Festival of Creativity

exchange4media Staff Mar 20, 2012 5:36 PM

JWT, Taproot, Ogilvy Africa fight for Airtel’s global identity

Airtel has called JWT India, Taproot and Ogilvy Africa to present ideas for its global identity. The pitch is in a nascent stage

Deepika Bhardwaj Feb 6, 2012 7:55 AM

Global alliance on cards for TapRoot

TapRoot is engaged in conversations with holding companies such as Omnicom and WPP to consider the option of an alliance

Noor Fathima Warsia Jan 18, 2012 3:35 PM

2011 – And ‘all izz well’ with advertising

The biggest event of 2011, according to KV ‘Pops’ Sridhar, NCD, Leo Burnett, was the resurgence of creative entrepreneurship

KV Sridhar Jan 11, 2012 8:18 AM

Airtel’s ‘Har friend zaroori hai’ campaign goes viral

Having successfully established a youthful brand connect, Airtel’s campaign now takes the ‘Gamification’ route in its all new online avatar.

Rahul Dubey Jan 5, 2012 9:04 AM

Mumbai Mirror strengthens stance as people’s paper

Taproot India’s campaign, titled ‘I Am Mumbai’, portrays Mumbai Mirror as the voice of every common citizen.

Sai Prasanna Dec 22, 2011 11:41 AM

Mumbai Mirror strengthens stance as people’s paper

Taproot India’s campaign, titled ‘I Am Mumbai’, portrays Mumbai Mirror as the voice of every common citizen.

Sai Prasanna Dec 22, 2011 8:12 AM

Doing my personal best is imp for me: Agnello Dias

IMPACT Person of the Year 2011 Agnello Dias says no matter how excited others are about his work, he is never satisfied until he has given his best.

Noor Fathima Warsia & Meghna Sharma Dec 13, 2011 8:17 AM

IPOY 2011: Honoured & humbled, say nominees

As the day to crown the IMPACT Person of the Year, 2011, presented by Jagran Group, nears, the industry is abuzz with who the winner will be.

exchange4media Staff Dec 2, 2011 7:20 AM

Agnello Dias made ambassador to The One Club in India

The One Club has appointed Agnello Dias, Chairman and & Co-Founder of TapRoot India, Mumbai, as official ambassador to The One Club in India.

exchange4media Staff Nov 28, 2011 7:53 AM

IMPACT Person of the Year to be held on Dec 8 – presented by Jagran Group

Excitement is building up as the Indian media and communication industry begins casting its votes for the IMPACT Person of the Year 2011. The IMPACT Person of the Year 2011 will be crowned at a glittering ceremony in Mumbai on December 8.

exchange4media Staff Nov 14, 2011 8:47 AM

Who will be IMPACT Person of the Year 2011? Nominees announced

Agnello Dias, Haresh Chawla, Madhukar Kamath, Man Jit Singh, Rajiv Verma, Ronnie Screwvala, Sandeep Goyal and Vineet Jain are the eight industry leaders nominated for IMPACT Person of the Year 2011, presented by Jagran Group.

Shanta Saikia Nov 9, 2011 8:11 AM

Taproot India works magic with Airtel ‘Friend’ ad

While Airtel officials say this campaign was given as a one-off to Taproot India, Airtel’s latest commercial created by the agency is generating quite a buzz across the country by playing on the ‘friendship’ factor. Airtel’s Mohit Beotra and Taproot’s Agnello Dias share what went into making of this much talked about ad...

Shree Lahiri Sep 6, 2011 9:33 AM

UTV Stars ups the glitz quotient with new brand campaign

The Broadcasting division of UTV, which recently announced the launch of its latest offering, UTV Stars, has commenced its brand campaign iterating the brand promise of ‘Touch Feel Believe’.

exchange4media Staff Aug 25, 2011 9:38 AM

More intl accolades for Taproot India’s Aman Ki Asha campaign

Taproot India’s ‘Aman ki Asha’ campaign for The Times of India has been selected to be part of a major exhibition by Centre Pompidou, Paris, on India. A few months back, the campaign had also found special mention by the British House of Commons.

exchange4media Staff Apr 25, 2011 9:03 AM

Noorings: ICC World Cup 2011 - The Cup that Brimmeth Over...

With India losing only one match in the entire series, with important matches being hosted in India, with ESPN Star Sports charging unheard of premiums and even the news media-ICC war, the ICC Cricket World Cup 2011 was, what a Mumbaiyya would call, <em>paisa vasool. </em>

Noor Fathima Warsia Apr 4, 2011 9:55 AM

Fox International scouts for additional creative partner

Following its expansion plans in India, Fox International plans to have an additional creative partner on board. Taproot India, the current agency, continues to be on board for the network in the Asian market.

exchange4media Mumbai Bureau Feb 23, 2011 7:26 AM

Taproot India's Agnello Dias is Sydney bound for AWARD

After Budapest and Singapore last year, Taproot India&rsquo;s Agnello Dias is Sydney bound this year.

Jhinuk Sen Feb 21, 2011 7:15 AM