advertising-age
AAAI Food Wastage?blur=25

This year’s agenda for Young Lotus contest is inviting ideas to end food wastage

exchange4media Staff Feb 11, 2019 1:12 PM

Goafest?blur=25

The three day advertising and marketing symposium organised by the AAAI and The Advertising Club will facilitate idea exchange on category growth drivers and game changing global trends

exchange4media Staff Jan 30, 2019 4:34 PM

MIB?blur=25

Ahead of 2019 elections, MIB has decided to revise the advertisement rates leading to an increase in rates of around 11% over the rates of 2017.

exchange4media Staff Jan 26, 2019 12:11 PM

NarendraModi?blur=25

The pitch will take place in December and the chosen agency will be engaged till March 31, 2019.

exchange4media Staff Dec 3, 2018 9:17 AM

DeepakSinghYaap?blur=25

Singh is one of the most awarded creative talents in the country and has won over 1000 national and international awards

exchange4media Staff Nov 1, 2018 1:30 PM

S Yesudas?blur=25

Guest Column: MD & Co-founder, Y&A Transformation Pvt Ltd gives out a message to agency heads on how the clients play the role of an ‘investor’ for businesses

S Yesudas Oct 22, 2018 8:46 AM

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The partnership is in line with Campus’ recently evolving avatar in the marketplace as a youthful, performance-oriented brand

exchange4media Staff Aug 31, 2018 5:15 PM

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IBF has sent an email to all agency heads asking them to abstain from the practice of offering discounts to clients on behalf of broadcasters without prior approval from them. The email was sent early this week by Punit Goenka, Director, IBF.

Naziya Alvi Rahman Aug 10, 2018 9:00 AM

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Anupriya Acharya, CEO, Publicis Media India was elected Vice-President of the Association

exchange4media Staff Jul 27, 2018 8:56 AM

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The company is the latest to move crucial marketing duties in-house, a troubling trend for ad agencies

exchange4media Staff Jul 2, 2018 11:04 AM

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BARC India is a joint industry body, set up by the Indian Broadcasting Foundation (IBF), Indian Society of Advertisers (ISA) and Advertising Agencies Association India (AAAI), adhering to Section 8 of the Companies Act.

exchange4media Staff May 3, 2018 10:29 AM

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The creative mandate for the ABBYs 2018 was given to McCann World Group India, with the clear brief being to draw attention to the caliber of the jury members who would be judging the ABBYs

exchange4media Staff Apr 5, 2018 3:44 PM

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Certain statistics suggest that worldwide only 25 per cent of agency creatives are women, and just 11 per cent reach the creative director level. I believe that is reflective of the advertising and media agency business. With India being a patriarchal society, the numbers would be even poorer.

Aatsi Desai Jasani Mar 9, 2018 7:30 AM

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In its 50th year, the ABBY's don a new avatar - “ABBY AWARDS 2018” announces the formation of a Master Jury for the Creative ABBY’s.For the first time, 15 creative legends to decide the work that is worthy of an ABBY.

exchange4media Staff Feb 8, 2018 2:48 PM

Carried yesterday: Ad Club and AAAI to felicitate first-ever Champions of Excellence at Goafest 2017?blur=25

Amitabh Kant, Chandrasekhar Radhakrishna, Harish Bhat, Nadia Chauhan, and R.S.Sodhi have been announced as the Champions of Excellence

exchange4media Staff Mar 25, 2017 1:38 PM

Goafest 2017: Ad industry takes on the challenge to stop violence against women?blur=25

A joint initiative of two of India's premier advertising, marketing and media Associations, The Advertising Club (TAC) and the Advertising Agencies Association of India (AAAI) will aim to create a campaign that focuses on mitigating violence against women at Goafest 2017.

exchange4media Staff Jan 30, 2017 8:26 AM

12th Edition of Goafest to be held from April 6-8 2017?blur=25

This year the shortlisted ABBY's will also be open for the industry to review through a seven-day window before the final judging round

exchange4media Staff Dec 21, 2016 3:15 PM

Sundar Swamy to receive AAAI Lifetime Achievement Award?blur=25

This award is the highest honour to be given to an individual in India for his/her outstanding contribution to the advertising industry. This award was instituted in 1988 by AAAI and so far 23 persons have been bestowed with this award earlier

exchange4media Staff Jul 8, 2016 12:24 PM

Payments made by broadcasters & publishers for advertisement not liable for TDS - Income Tax Dept.?blur=25

The Ministry of Finance and Central Board of Direct Taxes has announced that TV channels, newspapers and broadcasters will not draw TDS (Tax deducted at source) while paying their agencies for advertisements.

Abid Hasan Mar 10, 2016 1:51 PM

TDI bags exclusive ad rights at 42 Delhi Metro stations?blur=25

Delhi Metro advertising options are available in six lines, out of which TDI has exclusive branding options at the red line, yellow line and the green line

exchange4media Staff Nov 24, 2014 8:40 AM