aditya-swamy

Head of Agency Partnerships, Google India, on the Google-Facebook duopoly, partnering with agencies and uniform measurement on digital

Apeksha Mishra 09-October-2018

The final winners that made the cut were the ones that had clear objective, effective in solving a problem, coherent with brand values and well executed

exchange4media Staff 22-August-2018

Prior to his work with Google, Swamy was Senior Director with Flipkart in charge of digital media and content.

exchange4media Staff 30-July-2018

Current vice-president Vikram Sakhuja, Group CEO Madison Media, is expected to be appointed as the president

exchange4media Staff 13-September-2017

Before joining Flipkart in October 2015, Swamy was EVP Viacom 18 Head, MTV & MTV Indies

Priyanka Mehra 22-February-2017

Swamy will manage Non Traditional marketing including Marketing partnerships, Digital media and Content marketing

exchange4media Staff 16-October-2015

Sethi joins from Bindass, where she was Director of Programming while Pinto joins from DDB Mudra, where he was Group Creative Director

exchange4media Staff 17-February-2015

On the back of an upsurge in viewership, higher stickiness with new content & a brand-new channel environment, the spike in ad rates is a win-win for advertisers and us, says Aditya Swamy, EVP & Business Head, MTV India

Priyanka Mehra 24-July-2014

On the back of an upsurge in viewership, higher stickiness with new content & a brand-new channel environment, the spike in ad rates is a win-win for advertisers and us, says Aditya Swamy, EVP & Business Head, MTV India

Priyanka Mehra 24-July-2014

MTV hosts interactive sessions for students & first time voters as part of Rock The Vote, a pan India initiative that encourages youth to vote & be part of the country’s political discourse

Abhinna Shreshtha 09-April-2014

The channel will be available across leading DTH & digital cable platforms. It will also have online presence via a website. Besides, an Indie music discovery app has been created

exchange4media Staff 22-February-2014

The EVP & Business Head of MTV speaks about the latest offering, Pepsi MTV Indies, monetisation & marketing plans, and the strategy behind launching the channel

Abhinav Trivedi 06-February-2014

The channel, which will be launched this month, has been built in collaboration with a collective of independent artists & supporters. It will be an 'always on' platform across TV, mobile & web, that extends to live events

exchange4media Staff 06-February-2014

Youth mktg remains the primary focus & also a challenge for brands in a multi-screen era. Innovation, interaction, content & risk-taking can be crucial for brands to engage the youth, say experts

Twishy 19-December-2013

As a youth brand, honesty and care are the two filters that we use to address the young blood, says the EVP and Business Head of MTV India

Priyanka Nair 13-September-2013

Experts shared opinion on how brands should effectively reach out to the youth today, over a roundtable discussion organised by IMPACT. It was moderated by Lara Balsara

Shobhana Nair 04-September-2013

On-ground launch, hoardings, digital space, experiential marketing & campus ambassadors are being aggressively used to promote the new fablet

Synjini Nandi 12-July-2013

The channel has undertaken on-ground activations with autowalas, launched Imamogram app, as well as associated with Swipe 'MTV Slash' fablet to market the show

Synjini Nandi 10-July-2013

The content will be available extensively across media platforms such as iTunes, Nokia Store, music streaming portals, YouTube, Twitter & Facebook

Synjini Nandi 03-July-2013

MTV India bags 2 Golds, 2 Silvers & a Bronze at exchange4media’s Indian Digital Media Awards 2013. The EVP & Business Head of MTV India talks on winning the title

Priyanka Nair 26-June-2013

Advertisment

Advertisment

Advertisment

Advertisment