ShopClues launches Sunday Flea Market  on 9XM

The agenda is to market its best-selling property and to rekindle the true essence of a Flea Market on TV, via unique theme-based musical show titled ‘Shopclues.com presents Sunday Flea Market’ airing every Sunday from 11 am to 1 pm

exchange4media Staff Apr 19, 2016 3:18 PM

Broadcasters line-up colourful programming mix to celebrate Holi

With the festival of Holi around, most of the channels have lined up something exclusive ranging from action movies, animations and special shows, while few have taken a different route to raise awareness about saving water

exchange4media Staff Mar 23, 2016 8:41 AM

Broadcasters showcase special programming mix to celebrate Women’s Day

For this year broadcasters lined-up the usual romantic movies, special musical shows and marathon of popular woman-centric series to celebrate Women’s Day.

exchange4media Staff Mar 9, 2016 8:01 AM

9XM partners with Askme.com to launch #Asktrack

The social media based request show, AskTrack will air bollywood songs requested by the viewers through Twitter, Facebook and Whatsapp platforms

exchange4media Staff Dec 21, 2015 5:49 PM

9X Media ventures into live ticketing events

The first event called 9XM Dome Musically Yours, featured Bollywood singer Arijit Singh Live with Symphony Orchestra

exchange4media Staff Jul 6, 2015 7:58 AM

5-Star’s Ramesh & Suresh in a campaign with 9XM’s Bade-Chote

In a latest brand integration campaign, 5-Star’s Ramesh and Suresh will be seen in an advertisement with Bade-Chote of 9XM

exchange4media Staff Jan 3, 2015 10:28 AM

5-Star’s Ramesh & Suresh in a campaign with 9XM’s Bade-Chote

In a latest brand integration campaign, 5-Star’s Ramesh and Suresh will be seen in an advertisement with Bade-Chote of 9XM

exchange4media Staff Jan 3, 2015 10:25 AM

9XM reinvents itself with a new snappy look and viewing experience

9XM will up the music viewing experience with an all new look emphasising on a super large video area, enhanced audio quality and brighter bolder vibrant colours

exchange4media Staff May 22, 2014 7:58 AM

Industry welcomes MIB move to remove cable monopoly

Industry observers have said that the proposed guidelines for MSO modules by I&B Minister Manish Tewari will end the nuisance of cable monopoly, which adversely affects fair competition, pricing & quality of service

Abhinav Trivedi Feb 11, 2014 9:14 AM

Pheroza Bilimoria, Pradeep Guha receive IAA Champions Award

The two industry veterans were honoured at a black tie dinner to celebrate the International Advertising Association’s (IAA) 75th Anniversary in London

exchange4media Staff Oct 5, 2013 9:24 AM

10+2 ad cap on more channels delayed on TDSAT hearing observation

The TDSAT verbal order comes in response to a petition filed by a leading music broadcaster. Following this, TRAI will not take any action against Mastiii, 9XM, MTunes & B4U channels

Priyanka Mehra and Abhinav Trivedi Sep 27, 2013 7:53 AM

Select music channels set to defy TRAI ad cap

Leading music channels may bleed if they implement 10+2 ad cap. In the situation of 'high cost, less inventory', advertisers will ignore the music genre in favour of GECs as they have far more reach, say experts

Abhinav Trivedi Sep 19, 2013 8:22 AM

9X Media further strengthens brand with music video initiative

The 'Tung Tucking Ting' music video is being promoted across a large media spread involving radio & digital platforms as well as the 9X Media channels

Synjini Nandi Jun 26, 2013 8:00 AM

9XM partners with Cinemax for on-ground branding

The channel has associated with Cinemax to brand all mandatory slides that are shown during movie screenings

Synjini Nandi Nov 26, 2012 7:43 PM

TV channels add sparkle with Diwali programming

From airing Diwali special episodes, launching contests to premiering movies, channels are going all out to light up television screens

Synjini Nandi Nov 12, 2012 3:18 AM

9XM’s musical tribute to Lord Ganesh

9XM has collaborated with percussionist Taufiq Quershi’s band Mumbai Stamp to create a special video for the Ganesh festival

exchange4media Staff Sep 19, 2012 3:18 AM

Channels go full throttle for Independence Day

From airing movies to injecting a spot of humour, channels are doing their best to present unique content to mark the Independence Day celebrations

Synjini Nandi Aug 14, 2012 3:50 AM

Youth channels crack the digital code

Youth and music channels are undertaking innovative activities in the digital space to create a captive audience

Synjini Nandi Aug 13, 2012 8:17 PM

Elusive Youth make channels change avatar

Channels today are experimenting with various programming content in addition to music, as ‘hybridisation’ of content becomes the buzzword

Synjini Nandi Jul 9, 2012 9:50 PM

Olive Crown 2012 unveils Green Advertising awards today

A special Green Crusader award will be presented to Dr. Rajendra Pachauri who won the Nobel Prize as Chairman of Inter-Governmental Panel on Climate Change (IPCC)

exchange4media Staff Mar 3, 2012 7:16 AM