The week that went by saw some important appointments taking place in the industry. Viacom18 rejigged its top deck, and D Shivakumar was elected Chairman of ASCI. exchange4media caught up with Shivakumar to understand his vision for the self-regulatory body.
During the week, exchange4media also interviewed Richard Ingleton, the Group CEO of Kantar Insights. Further, we did some very interesting analytical stories such as the impact of Vodafone-Idea merger of Jio.
Also, exchange4media last week hosted its annual content marketing conference, Content Jam, that saw some of the biggest names of the industry such as Sunil Kataria CEO, India & SAARC, Godrej Consumer Products Limited, and Sunil Lulla, Group CEO, Balaji Telefilms Ltd, delivering very insightful sessions.
Click on the links below to read these stories:
Ownership Change Will Not Stop Us From Doing Good Business: Richard Ingleton, Kantar
Vodafone-Idea Merger: What Will Be Jio's Next Move?
Chief Content Officer, Eros Group, on Eros Now's first original comedy series, reception to its short form content and code to crack original content strategy
The new Head of Office for FCB Ulka Bengaluru on her vision for the agency, her role in shaping brands over 16 years, and why it is important to have fun in advertising
Strategy Head, Zirca Digital Solutions listed out key aspects of a good content marketing strategy and performance indicators for successful campaign
Richard Ingleton, Group CEO, Kantar Insights, says it is not right to associate market research with just survey
The appointment is in keeping with developing business needs and investment in talent development
Bindra joins Uber from Seabed 2030 where, as its founding Project Director, he led a first-of-its-kind global movement in collaboration with Japanâ€™s Nippon Foundation, international sea floor mapping...
Mohan will be responsible for Facebook's India strategy and for driving the company's continued investment in India