The week gone by has seen many interesting developments. This week the much awaited TRAI tariff order judgment of the Madras High Court was pronounced, with The Court ruling in favour of the order with one exception. We also saw HSBC Bank moving their global business from WPPâ€™s Mindshare to Omnicomâ€™s PHD.
The Supreme Court also imposed a fine on Google and Facebook for failing to remove sexual content from their websites. This week also saw the launch of Publicis Groupeâ€™s AI-powered innovation, Marcel, while The European Unionâ€™s General Data Protection Regulation (GDPR) law came into force as well this week.
As the week came to a close, we saw Mihir Bhatt resigning as Deputy Editor of Zee Business, and Praveen Someshwar being appointed as CEO and MD at Hindustan Times Media.
The MD of Sai Estate Consultants, Chembur, on their marketing strategy, adopting a carpet bombing approach, response to the Wajood app and why he now allocates maximum of his marketing spends on digital
Prachi Mohapatra on fbbâ€™s latest campaign, one-year after going omni-channel, and its growing reliance on content marketing
The marketing head of Greenpanel on marketing approach and how the company is working towards educating consumer about MDF
BookMyShow, Uber, Chumbak, Viacom18 and Radio City are some of the clients of the company
Experts from the advertising industry revealed their mantra for publishers at a recent event held in Delhi
Competition Vs Collaboration. Experts discuss which will help both digital and traditional media produce best results
He is said to be considering various offers and will take a decision soon