The week gone by has seen many interesting developments. This week the much awaited TRAI tariff order judgment of the Madras High Court was pronounced, with The Court ruling in favour of the order with one exception. We also saw HSBC Bank moving their global business from WPPâ€™s Mindshare to Omnicomâ€™s PHD.
The Supreme Court also imposed a fine on Google and Facebook for failing to remove sexual content from their websites. This week also saw the launch of Publicis Groupeâ€™s AI-powered innovation, Marcel, while The European Unionâ€™s General Data Protection Regulation (GDPR) law came into force as well this week.
As the week came to a close, we saw Mihir Bhatt resigning as Deputy Editor of Zee Business, and Praveen Someshwar being appointed as CEO and MD at Hindustan Times Media.
Stuart Bowden talks about purchase journey, the revised version of Cannes Lions, Wavemaker Indiaâ€™s performance and a lot more
Emery says everything that Unilever CMO Keith Weed says has a touch of genius. He also talks about his expectations from Cannes, WPP without Sir Martin Sorrell and his love for Mindshare India.
In an interaction with exchange4media, PC Musthafa, CEO & Co-Founder iD Fresh Food shares how the brand deals with competition and marketing strategies followed by them.
Varun Raina, Marketing Manager, Airbnb India speaks to exchange4media about the successful #LiveThere campaign and how Bollywood helps them connect with its young consumer
A total of 183 advertisements were picked up by ASCIâ€™s Suo Moto surveillance
Communication experts say that the recent Airtel controversy on Twitter is a lesson for consumer-facing brands to rejig their customer support and make it more apt for social media